Proposed antitrust bills would ban Apple from preinstalling its own iOS apps
If enacted into law as-is, a piece of antitrust legislation recently introduced by the U.S. House would make it illegal for Apple to offer first-party preinstalled apps like Pages, Music, and Maps on iPhone.
Credit: Andrew O'Hara, AppleInsider
The U.S. House earlier in June introduced five sweeping antitrust bills aimed at curbing the market power of tech giants like Apple. According to U.S. House Judiciary antitrust subcommittee chairman Rep. David Cicilline, one of those bills would mean that Apple couldn't preinstall its own apps if those apps competed with rivals on the App Store.
"It would be equally easy to download the other five apps as the Apple one so they're not using their market dominance to favor their own products and services," Cicilline told reporters on Wednesday.
Instead of automatically preinstalling apps, Apple would need to offer its own apps alongside third-party options. That could mean seeing a prompt to install Zoom or Skype alongside FaceTime, or WhatsApp alongside iMessage.
The Ending Platform Monopolies Act was among the five antitrust bills introduced by lawmakers on June 11. It specifically makes it illegal for technology companies to operate a line of business that creates a conflict of interest.
Cicilline also claimed that the bill would affect Amazon, which operates a digital marketplace but also sells its own first-party branded products that compete with third-party offerings.
The U.S. House Judiciary Committee is slated to review and modify the five bills in late June.
Keep up with everything Apple in the weekly AppleInsider Podcast -- and get a fast news update from AppleInsider Daily. Just say, "Hey, Siri," to your HomePod mini and ask for these podcasts, and our latest HomeKit Insider episode too.If you want an ad-free main AppleInsider Podcast experience, you can support the AppleInsider podcast by subscribing for $5 per month through Apple's Podcasts app, or via Patreon if you prefer any other podcast player.AppleInsider is also bringing you the best Apple-related deals for Amazon Prime Day 2021. There are bargains before, during, and even after Prime Day on June 21 and 22 -- with every deal at your fingertips throughout the event.
Credit: Andrew O'Hara, AppleInsider
The U.S. House earlier in June introduced five sweeping antitrust bills aimed at curbing the market power of tech giants like Apple. According to U.S. House Judiciary antitrust subcommittee chairman Rep. David Cicilline, one of those bills would mean that Apple couldn't preinstall its own apps if those apps competed with rivals on the App Store.
"It would be equally easy to download the other five apps as the Apple one so they're not using their market dominance to favor their own products and services," Cicilline told reporters on Wednesday.
Instead of automatically preinstalling apps, Apple would need to offer its own apps alongside third-party options. That could mean seeing a prompt to install Zoom or Skype alongside FaceTime, or WhatsApp alongside iMessage.
The Ending Platform Monopolies Act was among the five antitrust bills introduced by lawmakers on June 11. It specifically makes it illegal for technology companies to operate a line of business that creates a conflict of interest.
Cicilline also claimed that the bill would affect Amazon, which operates a digital marketplace but also sells its own first-party branded products that compete with third-party offerings.
The U.S. House Judiciary Committee is slated to review and modify the five bills in late June.
Keep up with everything Apple in the weekly AppleInsider Podcast -- and get a fast news update from AppleInsider Daily. Just say, "Hey, Siri," to your HomePod mini and ask for these podcasts, and our latest HomeKit Insider episode too.If you want an ad-free main AppleInsider Podcast experience, you can support the AppleInsider podcast by subscribing for $5 per month through Apple's Podcasts app, or via Patreon if you prefer any other podcast player.AppleInsider is also bringing you the best Apple-related deals for Amazon Prime Day 2021. There are bargains before, during, and even after Prime Day on June 21 and 22 -- with every deal at your fingertips throughout the event.
Comments
There is such a disconnect here.
MS got into monopoly trouble not for merely including IE with Windows, but for using their dominance in the OS space to force desired behavior from partners -- specifically denying OEM computer makers needed Windows licenses unless they promised to stop including Netscape with their computers. That was the anti-competitive behavior. Apple has not done the equivalent of that.
It should also be possible for the user to let apps access hardware info, but it should require user consent and be tied to apps with strict privacy policies.
In other words the restrictions on what sort of apps users may run on their own hardware need to go; but not Apple’s ability to provide an integrated solution.
Just how is a free app hurting consumers?
The App Store is no more a market monopoly than McDonald's (or, better, a food court landlord) is a monopoly of its own business -- they control the menu, the vendors, and what is offered to customers. You can't force them to sell sushi and you can't open a taco truck on their parking lot. You either work with them, or you open your own restaurant and compete with them. Many do, just as Apple has platform competitors.
Simply idiocy.
Well, if the govt has their way, no it won’t, Steve.
The fact that Apple make apps only interface to the OS and Hardware via API is the reason that apps always work across all hardware Apple produces and from version to version of Hardware and software. In the Mac world you can always tell the good developers verse the hacks, the apps that did not break when Apple updates the OS or comes out with a new computer, these developer understand how to program within the API and Apple guidelines. On the Mac the system still allowed developers to address the hardware directly, but with the phones this is not easily done which make for a stable product.
On the "be careful what you wish for" department, all these developers asking governments to force Apple's platforms to be like MS Windows or Android, I think what is likely to happen is that they make less money. An iOS user spends about 2x to 3x more on apps than an Android user, and probably even more than that than a Windows user. Hence, why all the complaints are over Apple's App Store, even though Apple has minority share worldwide, with a sprinkling of some countries where they are over 50%. Hardly any whining about the Google Play Store.
The App Store buys trust. That's what the 15/30% buys developers. Trust. Users are more freely willing to spend money when there has been a modicum of filtering and checking for apps along with easy ways to get refunds and to unsubscribe. Same thing with Amazon's Marketplace.
If there is sideloading and alternate application stores, all we would see is Balkanization, less quality apps and less spending on apps. There will be a Facebook App Store, Amazon App Store, Microsoft App Store, developers who will rely solely on sideloading. All this would mean is the middle to lower class of app developers will lose. The rich get richer, everyone else gets poorer. Indie development will only be harder. Not only that, apps will cost more because they won't be competing in a unified marketplace anymore. Exclusivity to a particular App Store protects them from competition.
Users won't buy or spend as much money on apps because it is just going to be harder, not as safe, and it is all but inevitable to have pirated apps, malware apps and ransomware apps. Once users see that, the wallets stay closed.
But, long way to go here, as it hard to see how this passes constitutional muster, let alone actual legislation passing.