Microsoft's 'I'm a PC' campaign created with Macs

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  • Reply 101 of 193
    those are not monitors, they are tvs, and nice looking ones to boot. Apple doesnt make tv, they also sell hp printers, cuz they dont make printers either.
  • Reply 102 of 193
    Think about this: Apple is a hardware company (self-described) and MS is a software company (if you discount Xbox and Zune). We are talking computers here, right: PC's verses Macs? Apple's ads are mainly aimed at other hardware companies- buy Apple, not Dell. MS's new ads are aimed a hardware company - Apple - that runs Office (MS has a whole BU for Macintosh) and Windows. Now, what's the message from MS then? Don't buy Apple because...what? It's not a PC? MS doesn't make a PC. Are they saying Macs aren't personal computers? If they said, "Buy Vista, not OS X" it would make sense. Someone please explain this to me...
  • Reply 103 of 193
    Quote:
    Originally Posted by teckstud View Post


    Show me any business Fortune 500 Company ANYWHERE that doesn't use Excel and instead uses Numbers 08.



    what is the point of this comment?



    Quit turning this story into a tangential flame war.



    The original story for MS is embarrassing and looks bad because it sends the message that Apples are better (not that its necessarily true, but thats the message it sends).



    Also of note: my favourite part about the Ballmer scene where he runs around like a jackass, is how out of breath at the podium he is after 40 seconds of running.
  • Reply 104 of 193
    Quote:
    Originally Posted by applenewbie View Post


    n ad concept for Apple:



    Scene: Ad agency account executive (Fred) escorting Bill Gates look-alike through the halls of an ad agency. They walk up to a door marked ?TOP SECRET: Microsoft Ad Campaign Team?.



    Ad exec Fred: ??And this is where the magic happens. These are the guys who actually put together those great commercials for Microsoft.?



    Gates wanders in shakes a few hands and stops dead in his tracks, starring at at a macpro hooked up to an apple display sitting on one of the desks. He looks stunned. He looks around and notices every workstation has a macpro or a 24? iMac.



    Gatest"Say, Fred, I notice that all the computers in this room are Macs?."



    Fred: "Oh, Bill, I?m sure we have some PC?s in here?."(scans the room, sees none).



    Fred leans over to an account guy at a desk, and whispers ?Sam, we do have some PC?s in here, don?t we??



    Sam: (looking sheepish) whispering to Fred so that Gates can not hear: ?Actually, we don?t. Used to, but we got rid of them. They just didn't work well enough for us.?



    Fred to Gates: ?Bill I understand that all these computers are going to be replaced by PC?s soon and these guys can?t wait to get them, Right guys??



    Several ad account guys say, ?uh, yeah, that?s right, Fred?. ?Can?t wait!?



    Bill: (looking uncomfortable, recognizing crapola when he hears it) ?Uh, OK. Well, lets move on?



    Fred escorts Bill out the door. Camera remains on the door as muffled, uproarious laughter is heard from behind it? Scene fades to black and the apple logo appears.



    Do you do this for a living? Or is this just a hobby?
  • Reply 105 of 193
    I mean this is golden
  • Reply 106 of 193
    Mac says it is not a PC everytime they try to dress a hip guy up to call himself a MAC and a geek up to call himself a PC, after all the commercial doesn't say "I am a PC running OSX made by Apple" and "I am a PC running Vista made by DELL" No it is Apple a hardware company competing against Microsoft a Software company.
  • Reply 107 of 193
    solipsismsolipsism Posts: 25,726member
    Quote:
    Originally Posted by rdstrayer View Post


    Mac says it is not a PC everytime they try to dress a hip guy up to call himself a MAC and a geek up to call himself a PC, after all the commercial doesn't say "I am a PC running OSX made by Apple" and "I am a PC running Vista made by DELL" No it is Apple a hardware company competing against Microsoft a Software company.



    I'm not sure how you get your conclusion in the last sentence from the previous sentences. Apple is comparing itself to the vast majority of l non-Mac PCs. The Mac even says "I'm a PC, too" in the 'Touché' ad.
  • Reply 108 of 193
    Quote:
    Originally Posted by microKOAT View Post


    I picked up this info - just FYI...



    Not all of the images on the PressPass site were generated on Macs. The sample print ads, which highlight the campaign's "Life Without Walls" slogan, were produced using the Windows version of Adobe Photoshop, according to their files.



    And, as a user on another site said... "I don't know why this is newsworthy. I'm a developer of Windows applications, I use Vista and on our team and we have 3 graphics designers who use Macs for their design work. Windows is still the way to go for mainstream business software but that doesn't mean Mac isn't useful... this isn't a us vs. you battle where 1 party always fails and the other doesn't. Both's OS's have their merits and high points."



    You have to agree with that huh?





    This guy, makes a lot of sense. I just wish everyone with there childish MAC is better or PC is better attitudes would think like him. This whole thing kinda reminds me of when I was in junior high and computers were just coming out, everyone was always arguing about Chevy and Ford. Like a hip guy would come out and say I am a Chevy and some loser would come out and say I am a Ford and people would argue about which is better. When they both serve practically the same purpose and both have their strengths and weakness.
  • Reply 109 of 193
    Quote:
    Originally Posted by solipsism View Post


    I'm not sure how you get your conclusion in the last sentence from the previous sentences. Apple is comparing itself to the vast majority of l non-Mac PCs. The Mac even says "I'm a PC, too" in the 'Touché' ad.



    That is the only ad I have ever seen that in. Any other ad he refers to himself as a MAC as if a MAC is different than a PC.
  • Reply 110 of 193
    Quote:
    Originally Posted by rdstrayer View Post


    That is the only ad I have ever seen that in. Any other ad he refers to himself as a MAC as if a MAC is different than a PC.



    Bottom Line is the Commercials are stupid and the whole argument is just like the Special Olympics! And I just wish that a company that has a product as good as the MAC could figure out someway to advertise its product that was more clever than just taking pot shots at Microsoft.
  • Reply 111 of 193
    solipsismsolipsism Posts: 25,726member
    Quote:
    Originally Posted by rdstrayer View Post


    That is the only ad I have ever seen that in. Any other ad he refers to himself as a MAC as if a MAC is different than a PC.



    The whole point of the ads are that Macs are different from PCs. Your assessment what that "it is Apple a hardware company competing against Microsoft a Software company." Apple is competing against all non-Mac PC vendors and against other OSes in both look and feel of the HW and SW, so they expressing how "PC"s are bland and ordinary and while Macs are a cut above.
  • Reply 112 of 193
    Wow, the news of the century, an ad/creative agency using a Mac, that SO must mean Macs are better at everything!



    Guess what?



    Apple uses PC's to design Macs! And all the rest of their hardware. All their CAD/CAM work is done on PC's.

    Microsoft doesn't need to use Macs to write Windows or produce any of their products. 'Nuff said.



    Who's laughing now? Sorry to burst your bubble, zealots.
  • Reply 113 of 193
    solipsismsolipsism Posts: 25,726member
    Quote:
    Originally Posted by henrymonroe View Post


    Microsoft doesn't need to use Macs to write Windows or produce any of their products. 'Nuff said.



    That sure would make it hard on their developers to produce anything that Microsoft offers at their Mactopia website for Mac, which includes: Word, Excel, PowerPoint, Entourage, Messenger, & Remote Desktop. 'Nuff said.
  • Reply 114 of 193
    Quote:
    Originally Posted by the cool gut View Post


    That is a myth, Microsoft never "bailed" out Apple, that investment they made was part of a patent settlement, and Apple would have been fine without it.



    Here's the story from CNet. It also states that Apple will make IE the default browser on all Macs.



    I never understood the logic behind it and to this day still don't. Apple clearly had a strong case(IMHO) and came to this agreement with MS that appears to be more of a win for MS than Apple.



    One good thing did come of it we have MS office on the Mac (as poorly as it has alway run it's better than not having it for work documnets).



    http://ecoustics-cnet.com.com/MS+to+..._3-202143.html
  • Reply 115 of 193
    solipsismsolipsism Posts: 25,726member
    Quote:
    Originally Posted by MacOldTimer View Post


    Here's the story from CNet. It also states that Apple will make IE the default browser on all Macs.



    I never understood the logic behind it and to this day still don't. Apple clearly had a strong case(IMHO) and came to this agreement with MS that appears to be more of a win for MS than Apple.



    One good thing did come of it we have MS office on the Mac (as poorly as it has alway run it's better than not having it for work documnets).



    http://ecoustics-cnet.com.com/MS+to+..._3-202143.html



    You have chosen pretty much the worst choice to get any factual, objective news on tech, especially relating to Apple. MS would have developed Office for the Mac anyway, as they profit quite well from its development.
  • Reply 116 of 193
    Just to balance the "news" here.....



    Apple develops "ALL" their hardware products with design and simulation tools that only run under Windows or Linux operating systems.

    (Schematic capture, Simulation, etc...)



    Until the point when the "Parallels" software became available to run Windows on the MAC, the hardware development work was all done on PC platforms.



    I don't think you will find, even today the necessary hardware development tools on a MAC to go from concept to production without a PC involved.



    I don't think this will change anytime soon. \
  • Reply 117 of 193
    solipsismsolipsism Posts: 25,726member
    Quote:
    Originally Posted by 1AppleCore2008 View Post


    Just to balance the "news" here.....



    Apple develops "ALL" their hardware products with design and simulation tools that only run under Windows or Linux operating systems.

    (Schematic capture, Simulation, etc...)



    Until the point when the "Parallels" software became available to run Windows on the MAC, the hardware development work was all done on PC platforms.



    I don't think you will find, even today the necessary hardware development tools on a MAC to go from concept to production without a PC involved.



    I don't think this will change anytime soon. \



    1) Boot Camp came before Parallels.



    2) What proof do you have that Apple has "NO' in-house apps for designing their HW.
  • Reply 118 of 193
    Quote:
    Originally Posted by solipsism View Post


    1) Boot Camp came before Parallels.



    2) What proof do you have that Apple has "NO' in-house apps for designing their HW.







    Ask your friends if you are truely an "insider" .
  • Reply 119 of 193
    Quote:
    Originally Posted by 1AppleCore2008 View Post


    Ask your friends if you are truely an "insider" .



    Huh? What part of my post indicated that I have inside information about Apple development? I merely asked you to supply some proof that would back up your claims.
  • Reply 120 of 193
    MacProMacPro Posts: 19,728member
    Quote:
    Originally Posted by kaioslider View Post


    I think I can see the next Apple commercial. PC sitting down in front of an iMac making his new "I'm a PC" commercial.



    Oh that would be good
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