Apple widens lead in US smartphone market as iPhone nears 40% share

Posted:
in iPhone edited January 2014
As of March, Apple boosted its share of the U.S. smartphone market to 39 percent, according to the most recent statistics from market research firm comScore, with a three-month percentage growth outperforming Samsung by a factor of four.

For the first quarter of 2013, comScore's MobiLens service found Apple's iPhone to have kept its spot at the top of America's smartphone user market, which now stands at 136.7 million people.

comScore U.S. Handset
Source: comScore


Apple's handset grew its share of the market by 2.7 percent, moving from 36.3 percent to 39 percent over the three month period ending in March. The jump was the largest seen of the top five OEMs, and represented the only growth in brand marketshare besides Samsung.

The Korean company posted market growth of 0.7 percent, from 21 percent to 21.7 percent, to retain its position behind Apple. Samsung's share of the market is over two times that of number three HTC, which lost ground during the first quarter, falling from a 10.2 percent share to 9 percent, a drop of 1.2 points.

The fairly large hit to HTC's U.S. marketshare allowed fourth and fifth place Motorola and LG to slowly sneak up on the faltering Taiwanese phone maker. While still putting up losses, Motorola managed to keep an 8.5 percent share of the market, falling 0.6 percent. LG's piece of the pie went from 7.1 percent to 6.8 percent during the quarter.

As Apple's line of iPhones only run iOS, the mobile operating system also enjoyed a 2.7 bump and was the only OS to see growth in the March quarter. Google's Android platform was still on over half of all UY.S. smartphones, but its share dipped 1.4 percent over the three month period, going from 53.4 percent to 52 percent.

comScore U.S. Handset
Source: comScore


Number three BlackBerry shed 1.2 percent to move from 6.4 percent to 5.2 percent, while Microsoft's Windows Phone put up slight growth of 0.1 percent to end the quarter with 3 percent of the market. Symbian rounded out the top five and dropped its marketshare from 0.6 percent to 0.5 percent.

American smartphone users now make up 58 percent of the entire mobile market, a figure up 9 percent since December. With carriers offering deep subsidies and aggressive pricing, that number will most likely continue to grow for the foreseeable future as Internet-connected handsets quickly take over so-called feature phones.
«13

Comments

  • Reply 1 of 43
    tallest skiltallest skil Posts: 43,399member


    lol, no. They can't have their marketshare increasing! The Android Horde will never die! Just look at all the numbers we type out every quarter! They're big numbers! Since they're bigger than Apple's sales, that means winning!

  • Reply 2 of 43
    anantksundaramanantksundaram Posts: 19,105member


    So, based on the earlier report, can we agree that the share is:


     


    Apple Phones: 39%


    Comparable Samsung Phones: 2.2%


    Low-end Cr4p Samsung Phones: ~20%


    The REST: Whatever's left


     


    It's no wonder these bozos don't report their volumes shipped: the ASP must be too embarrassing to reveal. And no wonder that the iPhone outperforms these low-ends on just about every other metric that is measured out there.


    image

  • Reply 3 of 43
    john.bjohn.b Posts: 2,718member


    Clearly, Apple is doomed.  image

  • Reply 4 of 43
    gtrgtr Posts: 3,231member
    "The Korean company posted market growth of 0.7 percent, from 21 percent to 20.7 percent"

    Eh?

    They need to run a spellchecker on their numbers.
  • Reply 5 of 43
    macky the mackymacky the macky Posts: 4,768member


    Ha Ha Ha... This poll says Apple is winning and the next one will say Apple is DOOMED!!


     


    We need to do a poll of the polls and see that Apple is winning more than it's doomed. 


     


    It's interesting that the only phone you hear almost nothing about is the one Uncle Fester is pushing. Oh well...

  • Reply 6 of 43
    pedromartinspedromartins Posts: 1,333member

    Quote:

    Originally Posted by anantksundaram View Post


    So, based on the earlier report, can we agree that the share is:


     


    Apple Phones: 39%


    Comparable Samsung Phones: 2.2%


    Low-end Cr4p Samsung Phones: ~20%


    The REST: Whatever's left


     


    It's no wonder these bozos don't report their volumes shipped: the ASP must be too embarrassing to reveal. And no wonder that the iPhone outperforms these low-ends on just about every other metric that is measured out there.


    image



    you guys are so retarded (sometimes).


     


    USA.


     


    Would you be that surprise if samsung sells more S4 in the next quarter than Apple sells iphone 5? That's samsung alone.


    People want and like bigger screens.

  • Reply 7 of 43
    freddfredd Posts: 9member
    I know you have an agenda, but how telling a bald-faced lie is a bit much.

    How is this true:

    [QUOTE]"As Apple's line of iPhones only run iOS, the mobile operating system also enjoyed a 2.7 bump and was [B]***the only OS to see growth***[/B] in the March quarter."[/QUOTE]

    And this also true?

    [QUOTE]"while Microsoft's Windows Phone put up [B]***slight growth of 0.1 percent to end the quarter*** [/B]with 3 percent of the market."[/QUOTE]

    That 0.1% represents about half a million US citizens. Seems there is some numeracy problems here.
  • Reply 8 of 43
    juiljuil Posts: 75member

    Quote:

    Originally Posted by GTR View Post



    "The Korean company posted market growth of 0.7 percent, from 21 percent to 20.7 percent"



    Eh?



    They need to run a spellchecker on their numbers.


     


    I hate to bust your nuts dude, but the column header mentions « Point change »... So you’re reading it wrong.


     


    But I made the same mistake myself, so we must be confused with all those different charts coming from different market research firms, reporters and analyst.

  • Reply 9 of 43
    SpamSandwichSpamSandwich Posts: 30,996member

    Quote:

    Originally Posted by pedromartins View Post


    People want and like bigger screens.



     


    People want a smaller phone so it's lighter and more comfortable to carry, yet they want a bigger screen when they actually use it, right?

  • Reply 10 of 43
    c4rlobc4rlob Posts: 277member
    I wonder what happens to Android as manufacturers become more comfortable with customizing a platform on their own? As Samsung, Blackberry, and Microsoft are starting to demonstrate. Google is losing any advantage they initially had in Android being associated with their brand and the concept of "freedom of choice".
    Apple maybe knows what they're talking about when they talk about controlling both the software hardware experience?
  • Reply 11 of 43
    dmarcootdmarcoot Posts: 191member
    Watch the analysts downgrade AAPL as they will rationalize AAPL has peaked (yet again).
  • Reply 12 of 43
    addaboxaddabox Posts: 12,660member

    Quote:

    Originally Posted by pedromartins View Post


    you guys are so retarded (sometimes).


     


    USA.


     


    Would you be that surprise if samsung sells more S4 in the next quarter than Apple sells iphone 5? That's samsung alone.


    People want and like bigger screens.



     


    Big phones, phablets & tablets account for just 10% of Android's installed base

  • Reply 13 of 43
    hill60hill60 Posts: 6,989member

    Quote:

    Originally Posted by fredD View Post



    That 0.1% represents about half a million US citizens. Seems there is some numeracy problems here.


     


    Rounding error?


     


    "The most successful by far is Firefox. Chrome is a rounding error to date. Safari is a rounding error to date." - Steve Ballmer.


     


    Source

  • Reply 14 of 43
    pedromartinspedromartins Posts: 1,333member


     


    That's a stupid article, as shown in some posts.


     


    Every new OEM flagship is bigger than 4.5. It's somewhat recent, and already accounts for more than 10%.


    If Apple really wants iOS dominance (if), they must release another iPhone line with a bigger screen.

  • Reply 15 of 43
    scprofessorscprofessor Posts: 218member

    Quote:

    Originally Posted by pedromartins View Post


     


    That's a stupid article, as shown in some posts.


     


    Every new OEM flagship is bigger than 4.5. It's somewhat recent, and already accounts for more than 10%.


    If Apple really wants iOS dominance (if), they must release another iPhone line with a bigger screen.



    Heck,  I am on your side with this one.

  • Reply 16 of 43
    sumergosumergo Posts: 199member


    Hey Pedro,


     


    This is from a previous post of mine:


     


    --------------



    • The latest iPhone size seems good to me - both "on the hand and at the ear".


    • An iPad mini with phone capabilities is a middle ground for those who want more screen size & telecoms.


    • Full iPad and telecoms (with speakerphone for conference capabilities).


     


    We surely don't need an excessive variety of screen sizes ranging from the usable to the bizarre do we?  How about:



    • One your wife can actually hold in her hand.


    • One which can sit on your lap, and,


    • Something in between for those who are still unsure.


     


    There's enough waste already without producing every "0.01" screen size variation that everyone might conceivable desire.


    --------------


     


    From a usability perspective, a phone is a device that "by definition" you can easily hold in one hand to talk.  Sure you may also be able to do more (surf, read etc), but as the interaction requirements between human and device expand, you are probably going to need more screen/interaction estate.


     


    As I say above - a phone is a phone - and it makes UX sense to keep it so as far as possible.  As interaction requirements increase, so does the screen size - the less it becomes a phone, the more it becomes a pad/laptop.


     


    Thoughts?

     

  • Reply 17 of 43
    freddfredd Posts: 9member


    Yes, it will pre pretty funny when the iPhone is reduced to a rounding error also as it has been in places like Spain. With iOS's plunging market share I would not be so glib about other operating systems with small market shares.


     


    http://news.yahoo.com/apple-bleeding-market-share-133002948.html

  • Reply 18 of 43
    pedromartinspedromartins Posts: 1,333member

    Quote:

    Originally Posted by fredD View Post


    Yes, it will pre pretty funny when the iPhone is reduced to a rounding error also as it has been in places like Spain. With iOS's plunging market share I would not be so glib about other operating systems with small market shares.


     


    http://news.yahoo.com/apple-bleeding-market-share-133002948.html



    Don't be stupid. iOS still is the strongest platform, by far. Even if it loses the title of "strongest", it doesn't mean that Android will be better. See Mac vs PC, as an example.


     


    The question here is:


     


    Is Apple capable of going from "better" to "dominant"? They need a bigger screen for that. They need to be more aggressive for that, even on marketing. As Samsung shows, more than half of smartphone buyers are as dumb as rocks. Ads work on them.

  • Reply 19 of 43
    sumergosumergo Posts: 199member

    Quote:

    Originally Posted by pedromartins View Post


     


    That's a stupid article, as shown in some posts.


     


    Every new OEM flagship is bigger than 4.5. It's somewhat recent, and already accounts for more than 10%.


    If Apple really wants iOS dominance (if), they must release another iPhone line with a bigger screen.





    I know it's after 11:00 pm in Porto so maybe I'll try again with a quoted post.  Where are you for conversation Pedro?  ;-)


     


    Hey Pedro,


     


    This is from a previous post of mine:


     


    --------------



    • The latest iPhone size seems good to me - both "on the hand and at the ear".


    • An iPad mini with phone capabilities is a middle ground for those who want more screen size & telecoms.


    • Full iPad and telecoms (with speakerphone for conference capabilities).


     


    We surely don't need an excessive variety of screen sizes ranging from the usable to the bizarre do we?  How about:



    • One your wife can actually hold in her hand.


    • One which can sit on your lap, and,


    • Something in between for those who are still unsure.


     


    There's enough waste already without producing every "0.01" screen size variation that everyone might conceivable desire.


    --------------


     


    From a usability perspective, a phone is a device that "by definition" you can easily hold in one hand to talk.  Sure you may also be able to do more (surf, read etc), but as the interaction requirements between human and device expand, you are probably going to need more screen/interaction estate.


     


    As I say above - a phone is a phone - and it makes UX sense to keep it so as far as possible.  As interaction requirements increase, so does the screen size - the less it becomes a phone, the more it becomes a pad/laptop.


     


    Thoughts?

     


  • Reply 20 of 43

    Quote:

    Originally Posted by fredD View Post



    I know you have an agenda, but how telling a bald-faced lie is a bit much.



    How is this true:

    And this also true?

    That 0.1% represents about half a million US citizens. Seems there is some numeracy problems here.


    There are 136.7 million smart phone users.  1% of this is 1.367 million.  0.1% is 136,700


    March 2013 - Microsoft has 3% of 136.7 million or 4.1 million.


    3 months prior Microsoft has 2.9% of 125.9 millions users or 3.651 million users.


    In the last 3 months - there has been an addition of 10.8 million new smartphone users and 3% of this new group is 324,000.

Sign In or Register to comment.