TAG Heuer to take on Apple Watch with smartwatch initiative, plans acquisitions

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  • Reply 21 of 185
    This sounds more like a Tag branded android watch or something like that. They don't have any experience in electronics, hardware and software. It would be like Apple getting into the mechanical watch industry. They just look desperate and are following Apple rather than looking like a leading watch maker. Ive definitely wasn't wrong in that the watch industry is going to be shaken up once the Apple Watch goes on sale. There is no way Tag and similar watch companies, obviously leaving out the likes of Rolex and other premium watch makers, will be able to compete with Apple and their R&D in this space.
  • Reply 22 of 185
    "We'll only do it if we can be first"... Your announcement will come later next year at the earliest, the Apple watch will be on sale in a matter of months. I'm not a mathematician but, I have some bad news for you.

    I've seen his attitude before, and it's never healthy for a company in competition with Apple. I can't wait to see what happens when Apple releases this new product category. They've done their homework, and they put together a great piece of hardware. I have a feeling it's going to do well. And, I'm really excited to see what will come of it if it's a huge success. Future versions will definitely look different, smaller, and have fun new features.
  • Reply 23 of 185
    dasanman69dasanman69 Posts: 13,002member
    gtr wrote: »
    He sounds correct.

    Which means absolutely nothing. Scam artists like Bernie Madoff sound correct, and are not.
  • Reply 24 of 185
    lkrupp wrote: »
    Just another industry (luxury watches) Apple is poised to disrupt. Once these bozos saw what Apple intends to do they started crapping in their pants. People who called the Apple Watch ‘just’ another smartwatch had no clue what Apple was really up to. The Apple Watch will be sold in upscale, luxury item stores, not just the Apple Store and Best Buy. We’ll see the Apple Watch in the display cases right next to the Rolexes, the Tag Heurers and such. And yes, a substantial number of people will be willing to pay a thousand dollars for it. In the luxury market high end watches are still very popular. 

    Of course it has already been labeled an epic fail, just like the iMac, the iPod, the iPhone, and the iPad were. When will the jerktastic punditry crowd learn from their previous predictions? Fools all.

    Excellent post. (From some reason, the stupid AI interface via Safari on iPad will not let me give your post a thumbs up).
  • Reply 25 of 185
    slurpyslurpy Posts: 5,385member
    Quote:
    Originally Posted by dasanman69 View Post





    You sound like the people that predicted Apple couldn't make a good smartphone.

     

    I had a feeling someone was gonna say that, and you couldn't be more wrong. Apple had everything they needed in terms of their history, culture, and expertise to make an excellent smartphone- from software, to hardware, to customer loyalty, to ecosystem.  Why the hell do you think people were begging them to do so years before the iPhone was released? Why do you think there were so many rumors, and so much excitement, for years? They had many doubters, but Apple fans, or people who understood Apple, weren't part of that. We knew Apple's take at the phone was going to be something special indeed. So did millions. 

     

    Now, how many people are giddy with excitement over Tag making a smartwatch?

     

    Yeah. In the future, please consider your comments more carefully instead of posting something to kneejerk and superficial. 

  • Reply 26 of 185

    This is actually great news. This means Apple is very serious competitor and if these guys don't get their ducks in a row, they'll soon be dead ducks! <img class=" src="http://forums-files.appleinsider.com/images/smilies//lol.gif" />

  • Reply 27 of 185
    dasanman69dasanman69 Posts: 13,002member
    slurpy wrote: »
    I had a feeling someone was gonna say that, and you couldn't be more wrong. Apple had everything they needed in terms of their history, culture, and expertise to make an excellent smartphone- from software, to hardware, to customer loyalty, to ecosystem.  Why the hell do you think people were begging them to do so years before the iPhone was released? Why do you think there were so many rumors, and so much excitement, for years? They had many doubters, but Apple fans, or people who understood Apple, weren't part of that. We knew Apple's take at the phone was going to be something special indeed. So did millions. 

    Now, how many people are giddy with excitement over Tag making a smartwatch?

    Yeah. In the future, please consider your comments more carefully instead of posting something to kneejerk and superficial. 

    Just saying that the obvious isn't always so. There are countless of examples where a 'can't miss' did just that, and something bound to fail became a big success.
  • Reply 28 of 185
    hentaiboyhentaiboy Posts: 1,252member
    Quote:

    Originally Posted by daveinpublic View Post



    Future versions will definitely look different, smaller, and have fun new features.

    Exactly. So you'd be a fool to spend more than $350 on one.

  • Reply 29 of 185
    Originally Posted by hentaiboy View Post

    Exactly. So you'd be a fool to spend more than $350 on one.



    Then again, if the product flops, the price will only go up.

  • Reply 30 of 185
    slurpy wrote: »
    dasanman69 wrote: »
    You sound like the people that predicted Apple couldn't make a good smartphone.

    I had a feeling someone was gonna say that, and you couldn't be more wrong. Apple had everything they needed in terms of their history, culture, and expertise to make an excellent smartphone- from software, to hardware, to customer loyalty, to ecosystem.  Why the hell do you think people were begging them to do so years before the iPhone was released? Why do you think there were so many rumors, and so much excitement, for years? They had many doubters, but Apple fans, or people who understood Apple, weren't part of that. We knew Apple's take at the phone was going to be something special indeed. So did millions. 

    Now, how many people are giddy with excitement over Tag making a smartwatch?

    Yeah. In the future, please consider your comments more carefully instead of posting something to kneejerk and superficial. 

    Your post shows precisely why the Watch will fail.

    Everyone was clamouring for an Apple phone because it was such an obvious thing and everyone wanted one.

    No-one is clamouring for an Apple watch because no-one wants one.

    History will reduce the Apple Watch—if it ever reaches the shop floor—to a footnote in the annals of technology. It will be seen as the gimmick for the thumb twiddlers before the next big thing in years to come.
  • Reply 31 of 185
    nhtnht Posts: 4,522member
    dasanman69 wrote: »
    You sound like the people that predicted Apple couldn't make a good smartphone.

    This comment makes no sense. He's predicting Apple can make a smart watch.
  • Reply 32 of 185
    asciiascii Posts: 5,936member

    It's easier for a computer company to learn all about timekeeping than it is for a watch company to learn all about software development, cloud service provision, making the S1 system in a package, etc.

     

    He says they are partnering but how well that will work remains to be seen, the integrated nature of Apple's approach has been noted in the past as an advantage in making small consumer devices.

  • Reply 33 of 185
    ibillibill Posts: 400member

    “We’ve learned and struggled for a few years here figuring out how to make a decent watch,” he said. “PC guys are not going to just figure this out. They’re not going to just walk in.”

  • Reply 34 of 185

    It is helpful to think of the iPhone as a pocket computer. It is helpful  to think of the Apple Watch as wrist computer.  Then it is easier to see it is really a brand new market that Apple is poised to dominate.

  • Reply 35 of 185
    slurpyslurpy Posts: 5,385member
    Quote:
    Originally Posted by Benjamin Frost View Post





    Your post shows precisely why the Watch will fail.



    Everyone was clamouring for an Apple phone because it was such an obvious thing and everyone wanted one.



    No-one is clamouring for an Apple watch because no-one wants one.



    History will reduce the Apple Watch—if it ever reaches the shop floor—to a footnote in the annals of technology. It will be seen as the gimmick for the thumb twiddlers before the next big thing in years to come.

     

    My post "shows precisely why the Watch will fail"? Really?

     

    I hope you have the decency and the class to self-ban yourself, after all these thousands of confident, matter-of-fact proclamations you're makng turn out to be epically wrong. Most human being would do so, out of shame. But I don't think you have any concept of that, so I doubt it will happen. You will carry on, proclaim that it doesnt matter, because the Apple Watch "should have" failed, and it's success is a mere fluke that will get reversed sometime in the future. 

     

    Seriously, your childish, false generalizations ("No-one is clamouring for an Apple watch because no-one wants one.") are beyond disgusting and nauseating. Why the **** can't you have a bit more humility in your asinine predictions, and entertain the possibility that your God-like powers of prediction may be wrong? That's what people with a shred of humanity, humility, decency, and sanity do. Your extreme obsession with the Apple Watch failing, as well as your self-assuredness on the matter, borders on sociopathy and insanity. Thank God Apple doesn't have people with your disgusting brand of cynicism and self-hate leading the company.  Noone was clamouring for an iOS based tablet either. How many hundreds of MILLIONS has that product sold so far? Do you believe Apple should not have released the iPad?

     

    Your posts on this forum fall under 3 categories:

     

    1. How much of a catastrophe the Beats acquisition is

    2. How horrible the iPhone 6 is because of the fake "bend-gate"

    3. How horrible the Apple Watch is, the certainty of failure

    4. Random right-wing racism and bigotry

     

    Pathetic. I could create a bot that has more posting variety than you do. 

  • Reply 36 of 185
    asciiascii Posts: 5,936member
    Quote:

    Originally Posted by Slurpy View Post

     

     

    I hope you have the decency and the class to self-ban yourself, after all these thousands of confident, matter-of-fact proclamations you're makng turn out to be epically wrong. Most human being would do so, out of shame. But I don't think you have any concept of that, so I doubt it will happen. You will carry on, proclaim that it doesnt matter, because the Apple Watch "should have" failed, and it's success is a mere fluke that will get reversed sometime in the future. 

     

    Seriously, your childish, false generalizations ("No-one is clamouring for an Apple watch because no-one wants one.") are beyond disgusting and nauseating. Why the **** can't you have a bit more humility in your asinine predictions, and entertain the possibility that your God-like powers of prediction may be wrong? That's what people with a shred of humanity, humility, decency, and sanity do. Your extreme obsession with the Apple Watch failing, as well as your self-assuredness on the matter, borders on sociopathy and insanity. Thank God Apple doesn't have people with your disgusting brand of cynicism and self-hate leading the company.  




    This post of yours is so mean and horrible.

  • Reply 37 of 185
    malaxmalax Posts: 1,598member
    Your post shows precisely why the Watch will fail.

    Everyone was clamouring for an Apple phone because it was such an obvious thing and everyone wanted one.

    No-one is clamouring for an Apple watch because no-one wants one.

    History will reduce the Apple Watch—if it ever reaches the shop floor—to a footnote in the annals of technology. It will be seen as the gimmick for the thumb twiddlers before the next big thing in years to come.

    At least you're consistent. If the Apple Watch fizzles out in a few years, you'll have earned years of I told you sos. On the other hand, I expect your comments will be remembered as downright Ballmeresque.

    How many people had "smart phones" before the iPhone. Fewer people than wear watches today. I'm confident that Apple will have another hit on their hands.
  • Reply 38 of 185
    nhtnht Posts: 4,522member

    There is no smartwatch market to speak of at the moment. There is certainly a watch market, but I wouldn't say that it’s a growing or thriving market in the West.

    Before the iPhone, there was a smartphone market, and a large mobile phone market.

    Before the iPad, there was no tablet market to speak of.

    The question is: can Apple create a market out of nothing, like the iPad? My guess is that there will be a very small market indeed for the Apple Watch akin to the Apple TV or smaller. The iPad, for many, replaced netbooks or PCs. For others, it replaced laptops. For still others, it replaced books, magazines, game consoles and newspapers. I don't see the Apple Watch replacing anything for most people, because they don't wear a watch in the first place, and it won't replace an iPhone or iPad.

    The watch industry moves 1.2B watches a year. The Swiss produce 29M watches averaging $739 each. The smart watch industry was 3.1M units although they include things like the fuel band because it tells time.

    There's a large market for watches in the $300-$5000 mid range category. Apple didn't pick this watch segment randomly. They are sitting in the sweet spot that couples decent volume with good margins. Right about where Fossil, another U.S. company, sits. Who isn't worried because they have multiple licenses like Michael Kors, Marc Jacobs and Armani and 10,000 SKUs. Apple won't hurt them nearly as bad as they will hurt the low end Swiss and Japanese makers because it's a huge lifestyle brand in its own right, bigger than the fashion designers like Jacobs.

    The Swatch brands at that low end are the ones that will get hosed: Swatch, Endura, Tissot, etc. along with Seiko, Mondaine, Casio, etc.

    TAG may be mid tier for the Swiss market but they'd do pretty well for Swiss quality for working stiffs. Jane Housewife from the upper middle class can afford to buy a $1500 low end TAG for her husband as an anniversary present. A Patek Phillipe not so much. A $350 Apple Watch makes for a great Christmas Gift.

    The U.S. was 10% of the Swiss watch market in 2012 while China was 7.7%.

    Apple will do quite well in the U.S.
  • Reply 39 of 185
    malaxmalax Posts: 1,598member
    ascii wrote: »

    This post of yours is so mean and horrible.

    But that's Slurpy's thing: saying something that's right on in a really rude way. It's his schtick.
  • Reply 40 of 185
    Quote:



    Originally Posted by Benjamin Frost View Post





    Your post shows precisely why the Watch will fail.



    Everyone was clamouring for an Apple phone because it was such an obvious thing and everyone wanted one.



    No-one is clamouring for an Apple watch because no-one wants one.



    History will reduce the Apple Watch—if it ever reaches the shop floor—to a footnote in the annals of technology. It will be seen as the gimmick for the thumb twiddlers before the next big thing in years to come.

     

    Right up there with the famous Steve Ballmer quote regarding the launch of the iPhone...  

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