will.i.am, Kendall Jenner & Naomi Campbell launch Buttons wireless earbuds at Apple stores
Black Eyed Peas frontman will.i.am -- along with models Kendall Jenner and Naomi Campbell -- has launched a new set of earbuds, the i.am+ Buttons, available at Apple stores as well as a number of other U.S. retailers like Neiman Marcus and Bloomingdales.

The earbuds use machined metal designed to mimic the grooved look of a vinyl record, Billboard said, noting that Jenner and Campbell both have financial stakes in the venture. The first run of earbuds will also come with a mini-magazine edited by will.i.am, with style help from former Vogue editor Andre Leon Talley.
In terms of features, the Buttons have an inline remote and built-in mic, which can be used for phone calls or Siri commands. The metal discs are also magnetic, helping to keep the earbuds secure around the neck when they're not being used.
Performance-wise the earbuds have 11-millimeter drivers, producing frequency response between 20 Hz and 22 kHz. Battery life runs up to 6 hours. They only support Bluetooth 4.0 + EDR however, despite Bluetooth 4.1 and 4.2 appearing on devices like the iPhone 7.
On Apple's website, the Buttons are available for $229.95 in four different color combinations: black/gold, white/gold, black/space gray, or white/rose gold.

The earbuds use machined metal designed to mimic the grooved look of a vinyl record, Billboard said, noting that Jenner and Campbell both have financial stakes in the venture. The first run of earbuds will also come with a mini-magazine edited by will.i.am, with style help from former Vogue editor Andre Leon Talley.
In terms of features, the Buttons have an inline remote and built-in mic, which can be used for phone calls or Siri commands. The metal discs are also magnetic, helping to keep the earbuds secure around the neck when they're not being used.
Performance-wise the earbuds have 11-millimeter drivers, producing frequency response between 20 Hz and 22 kHz. Battery life runs up to 6 hours. They only support Bluetooth 4.0 + EDR however, despite Bluetooth 4.1 and 4.2 appearing on devices like the iPhone 7.
On Apple's website, the Buttons are available for $229.95 in four different color combinations: black/gold, white/gold, black/space gray, or white/rose gold.
Comments
And it has a micro USB charging cable, which is even more inconvenient for an iPhone 7 customer, like the Solo3, and PowerBeats3 are also despite having a W1 chip.
This is hardly a smooth transition away from the headphone jack.
2) You don't have an Apple device that runs a current OS where the W1 chip is needed.
3) You need some now and the others aren't available.
4) You like the styling.
5) You believe the sound quality is better.
6) You have an unnatural attachment to the "celebrities" attached to these headphones.
7) You're not aware of the W1 chip or ignorant of what it can do.
8) You head a negative review about Beats headphones have too much base when they first came out and decided that will always be the case so you'd never consider Betas in the future.
9) You hate Apple because they are successful.
not sure if you've been in an apple store, but they carry many accessories from many brands. further, its in Apple's interests for wireless headphones to get exposure and sell well. they are aligned.