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iPod touch makes a great "gateway" into the Apple ecosystem for children who are too young to have an iPhone. A $200 apple device with monthly payment is the ideal Christmas/Birthday gift for kids. It allows them get hooked on the app store, and start building their music library. iTunes cards are a given at every gift opportunity. When they are ready, they can transition into a "hand me down" iPhone from Mom and Dad, and away they go...
jdgaz said:Apple users will very likely remain and grow their apple purchases. The ecosystem and the reliability / security continue to draw converts. Phones simply last longer than they used to. We used to crave for a new phone every year or two due to changes from 2G-3G-4G, extended battery life, and larger screens. We need not chase the technology anymore. Now a 1000 hand set is really a 4 year investment. Or about 20 bucks a month.
Using the entry level XS + Apple Care ($999 + $199 = $1,198) as an example:
Option 1: Two year payment of $49.91 - free upgrade after one year (current program)
Option 2: Four year payment of $24.95- free upgrade after two years?
Not sure that would work out since Apple Care would run out half way through...