canukstorm

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canukstorm
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  • So far, Apple is struggling to market Apple Vision Pro

    I hear a lot of people say "give it 5-10 years". But Apple has never liked to play in the niche product category especially under Tim Apple. The AirPort was awesome and people loved it. It probably cost Apple almost nothing in R&D and manufacturing costs but they canned it anyways. 

    Do you think Apple will keep this thing around for 5-10 years as a niche product when it costs them, not just massive amounts of cash in R&D, but also in human resources and manufacturing? 

    I would wager if this thing really doesn't take off in the next few years Apple will drop the product. Cook might be willing to hang on a bit longer since this is his first really big product launch since the Apple Watch but I could see the Vision Pro cancelled after 1-2 generations. 

    It's interesting how they have changed marketing from Spatial Computing to a media consumption device. It makes sense if you watched the Vision Pro demo that just dropped on YouTube. They spend all of 3 seconds talking about productivity. He literally just opens an email...doesn't even respond. 

    I thought for sure they would launch this with a AAA game. Gamers are great advocates for this technology. Getting them to adopt this brings in new developers and bridges the gap for the average consumer. But it is only launching with some movies. 

    I really just don't understand the point of this device and the price point only makes things worse. Why would I spend $3500 to watch movies in VR when I can spend $800-1000 for basically the same experience on any other VR headset? Even the Oculus has a Netflix app. 

    Meta has been trying for the better part of a decade to convince people VR/AR is the future. They have yet to deliver any viable use case outside of gaming and some niche commercial markets. I was hoping Apple would show us a truly compelling reason to buy their 'Vision'. 
    "I would wager if this thing really doesn't take off in the next few years Apple will drop the product." =>  Exactly what MS did with HoloLens.  It started off as a media consumption device, then to an industry / education focused device, then the military and then fail

    "
    I really just don't understand the point of this device" =>  I think Om Malik says it best

    "
    I jokingly call Vision Pro Apple’s face computer, but for me, this is the future of television and how we will consume media. When I look at Vision Pro, I see, for now, a $4,000-reference home theater system. Regardless of what Apple says about “spatial computing” and “working” on Vision Pro, I believe this is the future of TV!"

    A New Vision (Pro) Day – On my Om
    mark fearingmacguiBart Ywatto_cobra
  • Apple Vision Pro customers face a 25-minute in-store sales pitch

    My original plan, when I saw the product intro, was to buy the Vision Pro when it came out this year. But I have now decided to give it a pass. A hard pass. This product is not going much of anywhere. It will have some important niche uses, but even that will take a few years. (If you think I am mistaken, do correct me; the general level of "meh" as reflected in the lack of enthusiasm for it in this forum supports my views).

    As a shareholder and a four-decade customer of Apple, I truly hope Cook et al. have something more needle-moving up their sleeves as a next product or service. 

    For the first time since the early-to-mid 90s, I am worried about Apple's growth prospects or rather, the seeming lack of any. Revenues have been flatlining-to-declining, and I hope that does not continue (although I am pessimistic, at least over the next year).
    9secondkox2anantksundarammacplusplus
  • Apple won't send reviewers a Vision Pro without briefings, says Gurman

    Probably isn't going to be so special if you have to worry so much about negative reviews.

    Regardless, this device will probably be well received, but it wouldn't be an iPhone replacement. Not for the next decade.
    " but it wouldn't be an iPhone replacement. Not for the next decade."

    Not ever.  The smartphone, is one of those rare transformational devices.  To replace it will be a lot harder than people think and I don't think Vision Pro (or any product like it) is the product to do that.
    Alex1Nbyronlwilliamlondonwatto_cobra
  • New M3 iPad Pro with OLED may have a ridiculously higher starting price

    tht said:
    MplsP said:
    Well, first off this is just a rumor, so take it for what it's worth.

    If they offered an OLED version along side an LCD version which version consumers preferred. My guess is very few would be willing to pay the premium just for an OLED screen, especially with how good the LCD screens have become.
    Well, the rumors are that the iPad Air will have a 11" and 13" model. But, Apple will add features to differentiate the price between the two and price accordingly for the upsell. People will have to want the OLED.

    Curiously, there are rumors that the iPad Air will get an OLED display too. It's going to be interesting how it all plays out.

    Would like to see 2 Thunderbolt ports, SD card slot and 3.5mm audio port come back if Apple wants to create some upsell. I have a whole lot of ideas on what I'd like to see in a tablet.
    "Curiously, there are rumors that the iPad Air will get an OLED display too"

    Rumors are saying 2026 at the EARLIEST.
    watto_cobra
  • New M3 iPad Pro with OLED may have a ridiculously higher starting price

    charlesn said:
    I'm sorry, but I can buy LG's superb and current 48" C3 OLED TV for about $1100... or LG's 48" OLED gaming monitor for $850... but putting a 13" OLED panel in an iPad is going to drive the price to $2,000 because why?
    The OLED panel in that LG TV will be nowhere near as advanced as the OLED going into this new iPad Pro.  The OLED panel going into the latter will be an industry first.  There aren't any consumer devices in use today that use an OLED panel that has uses a 2-stack tandem design, has a 1hz to 120hz adaptive refresh rate, that has the same sustained / peak brightness and contrast ratio of the current iPad mini-LED display AND uses no power than a typical OLED display while offering these advanced features.  There isn't any that I am aware of.
    danoxwatto_cobra