danvm

9secondkox2 said:

Apple has started the assault on gaming with their first step - an actually great. GPU. 

The base A17 Pro/M3 will be the baseline for AAA games. So the hardware effort has been launched.

Logically, if Apple is truly going to make a go of it, the. next step will be developer tools - oh... That's already done?

Gee, sounds like it's a real thing then.

The next step will be the founding of a first-party game studio/purchase of an existing AAA studio - or three. Even one exclusive/timed exclusive/semi-exclusive game per year would be huge. And third parties adding to that would be a good start. But Apple actively recruiting third-party contracts would be the way to go. They have made some baby steps in this regard, but a serious effort would be massive. With Apple's fan base combined with gaming fans, Apple wouldn't know what hit them with the financial additions and fan growth.  

Getting the M3 into an affordable hardware "Apple Arcade" would be a great move. in addition to the computer/device ecosystem.

I expect to see more news on this front at WWDC. 

emoeller said:

Apple tends to play the long game.   The comments so far all compare where Apple gaming is now to the past.  Apple is focused on the future and that is VisionPro.   Everything that Apple has been doing in terms of hardware is in support of VisionPro and its game changing opportunities not just as a computer device, but rather for the next gen device for work, productivity, entertainment, and yes - gaming.   For my use case the opportunity to expand my three-dimensional geologic models will be extraordinary.  Enough so that I intend to upgrade my entire system to M3 Studio and VisionPro in 2024.  

Gaming is a huge market, one that I don't truly appreciate, but those in this industry that do not see this Apple transformation will miss a huge opportunity. 

chasm said:

sirdir said:

Still I‘d say you can have an experience that is almost as good today with a windows PC, something that wasn’t possible 20 years ago.

As someone who now works with Windows nearly every day helping people untangle issues, I'd say you can have an experience that is "good" with a Windows PC, but you'll never get to Apple levels of greatness until you do what they did -- control 98 percent of the entire hardware and software experience. The closest MS has come to this is the Surface/Surface Pro tablets, and they're good -- but they're no iPad.

Apple do the latter, and Microsoft does the former. MS is definitely getting slowly better at longer-term thinking, but now their users hate them for it because they've been long trained to expect no significant changes (just worsening performance) for decades at a time. Windows 11 looks nicer than Win10 IMO, but underneath the window dressing is ... a GUI built on DOS, still. As far as I can tell, the biggest genuine infrastructure change to Windows in the last decade is going to be the bolting-on of Co-Pilot all over the place.

Apple, by contrast, has trained its users to expect change all the time -- every year in some areas -- and big changes can be incorporated within that. We are 23 years in to the reinvention of UNIX + GUI as Mac OS X (ten), and we are still running on macOS 14, which is still using the same underpinnings. The infrastructure has been so well thought-out that frankly we'll probably be on it until quantum computing is a mainstream thing.

PS. While I've come to genuinely appreciate some things Windows has and does over recent years, NO operating system that forces users to see ads from outside advertisers in its system notifications can EVER be called great. Microsoft does this; Apple does not. And I'm not even going to bring up how wasteful of resources and power Windows is compared to Macs.

StrangeDays said:

sirdir said:

h4y3s said:

The incredible vertical alignment that Apple is able to achieve is going to lead to superior products, and the "It just works" principal for years to come. We should feel lucky to live in such an age

Still I‘d say you can have an experience that is almost as good today with a windows PC, something that wasn’t possible 20 years ago.

I use Dell notebooks for work, and the experience is not nearly as good as a Mac, no ifs or butts. The fact that the fans still kick in on Windows machines sitting idle is a joke — the opposite of the sort of benefits gained from vertical integration. Then there is Windows itself, which is still kludgy and awkward.

Nope. 

danox said:

danvm said:

danox said:

track_trk said:

danox said:

Mr_mime3000 said:

Xed said:

jacob_rad said:

Though I praise the ethical stand point that Apple has taken, doing so will ensure their loss. The data that these companies will provide will be infinitely smaller than the huge mountains of data that companies such as OpenAI and Google have.

Also, having to rely on third parties will only slow them down. There are claims that regulations will be passed which may hinder companies such as Google which is scraping the internet for data, I assure you nothing like that will happen in the states. Currently, the world is in a race and no country can afford to be behind, no government (barring EU, duh) is foolish enough to hinder this fledgling field.

Also, Apple is a hardware company unlike Google which is a true software company, they have more areas to integrate and monetise AI.

Google has more money than Apple?

Apple isn't a "true" software company is what respect? Because they also design HW?

Both of them don't have a big difference in revenue generated, I don't think money is a problem to either of them.

Isn't Apple more akin to Samsung which sells hardware, and makes software to go along with that? Whereas, Google focuses on software and also has divisions such as Google Deepmind which is the leader of AI research, also possessing the world's fastest quantum computer.

Apple executes on a far different level than Google, Apple in the last 25 years has been far more effective building profitable new ecosystems, however the huge loads of money spent by the Googles (me too) follies is far beyond Apple. Most of it was spent on bribes, kickbacks and short-term tech flops. 

Well, Apple is twice as old as Google as a starting point. Also, don't forget the bad phase Apple had to go through when it was almost going bankrupt.

I understand the love for Apple on an Apple site, but the creator of YouTube, Google maps, Google search, Gmail, Chrome, Google photos is more than the creator of a me too product.

Also, dare I say Google has played such a significant part in the creation/implementation of most modern web protocols to the point they are the reason the web exists in its current form. Their work in AI is also highly appreciated by the industry, most of which they have open-sourced.

I would personally not insult Apple because I respect them, but they aren't exactly the shining bastion of morality, as we have been finding out in recent times.

Aside from search everything Google does is me too and unusually they do it badly with short term focus.....The same applies to Microsoft and Samsung since 2007.

Maybe you haven't noticed, but Apple also have a list of "me too" products and services.  Some of them are Pages / Numbers / Keynote, iCloud, HomePod, Apple TV+ and Apple Arcade / Apple TV as a gaming console.  Is should include Siri on the list.  At the end, no company is perfect, including Apple. 

What Apple has to do to sell hardware is roll up their sleeves and design software in order to sell hardware no one over years is going to support your product better the you be it, iMac, OSX, Safari. iPod, Apple Retail Stores, iPhone, iPad, iMessage, Maps, Apple Watch, Apple Silicon, Apple Vision Pro, or AI, or AAA games in the end Apple has to roll up their sleeves.....

After the Apple Vision Pro comes out (which will be a Master class on how it's done) Google, Samsung, and Meta will revise whatever crap they have released or have on the drawing board. But not being very good at hardware or software they will fail, and then cry foul to the government (Korean, EU, and the Justice Dept). About the unfairness of it all Spacial Video, LiDAR, Appstore, the R1 chip?