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  • Angela Ahrendts treats Apple Store employees like execs, retained 81% of workforce in 2015Apple Stores saw employee retention rates of 81 percent coming out of 2015, the highest ever recorded according to retail chief Angela Ahrendts, who …

    ... interview in which she offered perspective into Apple's current retail ...
    AppleInsider AppleInsider January 2016 General Discussion
  • Apple has become a regular at Stanford University's VR labAmid rumors claiming Apple is investing heavily in virtual and augmented reality solutions, it was revealed on Tuesday that the company has taken a r…

    ... to teach empathy through forced perspective virtual reality interventions. For example ...
    AppleInsider AppleInsider February 2016 General Discussion
  • Munster: Apple likely to fold VR into 'Made for iPhone' program within 2 yearsFollowing up on a recent flurry of Apple acquisitions and key hires from the augmented reality/virtual reality field, Piper Jaffray analyst Gene Muns…

    ... background in AR. Put into perspective, LinkedIn shows 425 people with ...
    AppleInsider AppleInsider February 2016 General Discussion
  • White House says FBI wants access to one iPhone, not blanket backdoor from AppleThe White House has taken issue with Apple's suggestion that creating a backdoor to iOS would threaten the security of all its customers, instead arg…

    ... such control." From Apple's perspective, creating a tool to access ...
    AppleInsider AppleInsider February 2016 iPhone
  • Even if Apple is working on a car, Tim Cook says hiring doesn't reflect commitmentApple Chief Executive Tim Cook was expectedly noncommittal when asked about the prospect of an Apple-built car in a new interview, but he did indicat…

    ... ," at least from Apple's perspective. The company is believed to ...
    AppleInsider AppleInsider February 2016 Future Apple Hardware
  • Apple rails against FBI demands for 'GovtOS' in motion to vacate decryption requestAs expected, Apple on Thursday filed a motion to vacate a federal court order that would require it to assist the FBI in unlocking an iPhone linked t…

    ... have from the government's perspective, they simply are not authorized ...
    AppleInsider AppleInsider February 2016 General Discussion
  • The best Apple-approved HomeKit smart home accessories you can buy right nowApple's HomeKit framework provides developers with a platform to build hardware and software solutions that make controlling your home easy and secur…

    ... . From a security and privacy perspective, Apple keeps the framework under ...
    AppleInsider AppleInsider March 2016 iPhone
  • Why Apple is announcing a new 4-inch 'iPhone SE' in MarchFor Apple, 2016 is already shaping up to be an unprecedented year, with the company set to launch an entirely new iPhone model earlier than ever. Her…

    ... formidable device from a hardware perspective, featuring the same 12-megapixel ...
    AppleInsider AppleInsider March 2016 iPhone
  • Apple's 9.7-inch 'iPad Pro' to bring flagship glory back to full-size form factorApple's 9.7-inch iPad is languishing. Once the flagship of the iPad fleet, the original full-size form factor has been at best in line with -- someti…

    ... sentiment, but from a consumer perspective, iPad Air 2 offers little ...
    AppleInsider AppleInsider March 2016 iPad
  • Apple 'privacy czars' put clamps on products like Siri & iAd - reportThree "privacy czars" at Apple must sign off on any product collecting customer data, and have had a major impact on technologies like iAd, Siri, and…

    ... from a legal and policy perspective, ex-Apple sources explained to ...
    AppleInsider AppleInsider March 2016 General Discussion
  • Why Apple's iPhone SE lacks 3D Touch technologyApple on Monday debuted iPhone SE, the long-awaited 4-inch form factor refresh that borrows liberally from iPhone 6 and 6s parts bins to offer consum…

    ... . From a bill of materials perspective, iPhone SE strikes a happy ...
    AppleInsider AppleInsider March 2016 iPhone
  • Apple's first TV series to focus on developers, 'app economy'After months of rumors, Apple on Thursday confirmed it is working with musician Wil.i.am and two industry executives on an original TV series set to …

    ... the show, presumably from the perspective of software engineers. "We've ...
    AppleInsider AppleInsider March 2016 General Discussion
  • Apple's iPhone SE vs. iPhone 6s: Does price outweigh size?Featuring a 4-inch Retina display and starting price of $399, the newly unveiled Apple iPhone SE is noticeably smaller and cheaper than the 4.7-inch …

    ... the 5s from a design perspective, the hardware is very similar ...
    AppleInsider AppleInsider March 2016 iPhone
  • Apple's iPhone shipments 'likely' to fall below 200M in 2016, insider saysWith lower-than-expected demand for the iPhone 6s, a soft iPhone SE launch, and dual-camera designs from competitors expected to beat the 'iPhone 7 P…

    ... . To put the forecast in perspective, Apple shipped 232 million iPhones ...
    AppleInsider AppleInsider April 2016 iPhone
  • KGI says 'iPhone 7' won't have 'many attractive selling points,' predicts competitors to outperformNoted analyst Ming-Chi Kuo of KGI Securities continues to have a bearish outlook on iPhone sales through the end of 2016, telling investors on Sunday…

    ... . To put the forecast in perspective, Apple shipped 232 million iPhones ...
    AppleInsider AppleInsider April 2016 iPhone
  • Intel pushes USB-C as headphone jack's successorThe technology world has a seething hatred of the traditional 3.5-millimeter headphone jack -- or so it seems, given that chip giant Intel is the lat…

    ... audio. From a user's perspective, the move to digital headphones ...
    AppleInsider AppleInsider April 2016 iPhone
  • Review: Apple's 2016 12" MacBook is a welcome improvement, but won't change any mindsApple's second-generation ultraportable 12-inch MacBook features some noteworthy internal improvements, including an extra hour of battery life and I…

    ... , to put the numbers in perspective. It earned a single-core ...
    AppleInsider AppleInsider April 2016 Current Mac Hardware
  • New videos offer first-person view of Apple's Campus 2 'spaceship'A pair of videos posted to YouTube are some of the first to show an up-close look at the main "spaceship" building on Apple's Campus 2 headquarters, …

    ... , but the latest videos provide perspective on the sheer scale of ...
    AppleInsider AppleInsider April 2016 General Discussion
  • Apple loses exclusive rights to 'iPhone' trademark for non-smartphone products in ChinaAdding to the company's problems in the region, Apple has lost exclusivity on the use of the "iPhone" trademark in China, and must now share it with …

    ... the slip as matter of perspective.
    AppleInsider AppleInsider May 2016 iPhone
  • Apple's 'Shot on iPhone' video catalog gets 8 new videosIn a friendly reminder that iPhone is the world's most popular digital camera, Apple on Monday added eight new user videos to its "Shot on iPhone" se…

    ... a 50/50 split horizon perspective, the sixth video focuses on ...
    AppleInsider AppleInsider June 2016 iPhone
  • AppleInsider podcast talks to former Apple evangelist Matt Sephton, wraps up WWDCThis week on the <em>AppleInsider</em> former Apple technology evangelist Matt Sephton joins Victor to talk about his perspective on the week's WWDC …

    ... Victor to talk about his perspective on the week's WWDC ...
    AppleInsider AppleInsider June 2016 General Discussion
  • Apple's differential privacy analyzes the group, protects the individualApple's incorporation of differential privacy in its data collection efforts marks the first wide scale use of the technique, according to Prof. Aaro…

    ... the right direction. From our perspective, it would be important for ...
    AppleInsider AppleInsider June 2016 General Discussion
  • Video shows 'iPhone 7' mockups in Space Gray, gold and rose goldWith iPhone rumor season in full swing, dummy "iPhone 7" models sourced from China are showing up in an increasing number of videos, the latest of wh…

    ... , however, today's footage offers perspective on three chassis colors thought ...
    AppleInsider AppleInsider July 2016 iPhone
  • Apple invention could lead to glasses-free 3D on mobile devicesAn Apple patent application published early on Thursday could theoretically set the stage for iPhones and other devices with "autostereoscopic" displ…

    ... but did employ a "dynamic perspective" sensor system. The most successful ...
    AppleInsider AppleInsider July 2016 General Discussion
  • Apple's China revenue dives 33% amid iPhone sales slowdownApple on Tuesday announced a steep decline in Greater China revenue for the third fiscal quarter of 2016, but CEO Tim Cook is optimistic about the re…

    ... imply. "To keep things in perspective, when we look back on ...
    AppleInsider AppleInsider July 2016 AAPL Investors
  • Apple boosts R&D spending as revenues stabilizeAs iPhone sales show signs of stabilizing after a first every contraction earlier this year, Apple continues to incrementally increase spending on re…

    ... the partnership will offer valuable perspective on the important Asian market ...
    AppleInsider AppleInsider July 2016 AAPL Investors
  • Irish lawmakers gearing up for $14.5B Apple tax bill appeal amidst industry concernWhile a prominent Irish businessman is decrying the $14.5 billion tax edict applied by the European Commission with strong language, members from Ire…

    ... be enforced. From a business perspective, Ryanair Chief Executive Michael O ...
    AppleInsider AppleInsider August 2016 AAPL Investors
  • Inside the 2016 MacBook Pro -- CPU choicesWhile no update is expected at the Sept. 7 Apple event, a long-awaited refresh of the MacBook Pro has two obvious main processor choices -- but what …

    ... greatly welcomed. From a benchmark perspective, the 2012 Retina MacBook Pro ...
    AppleInsider AppleInsider September 2016 General Discussion
  • Facebook Oculus update lowers hardware requirements, promises social experiencesFacebook has unveiled the next steps in the Oculus virtual reality platform, including a sneak peek at a wireless version of the Oculus Rift, and an …

    ... hood, from a developer's perspective The Unreal Engine is the ...
    AppleInsider AppleInsider October 2016 General Discussion
  • The best iOS apps to shop for Black Friday dealsThe deal-grabbing frenzy known as Black Friday is just a few days away, and shoppers looking to nab the best deals on Apple products and accessories …

    ... just deals, but analysis and perspective to help users make the ...
    AppleInsider AppleInsider November 2016 General Discussion
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