How long has Apple been beating this same dead ad campaign?
I was lead to believe that they were the company one looks to for 'innovation' -
Maybe it's time to approach matters from an 'more innovative' angle, as these absolutely 'reek' of an arrogance/smugness that only the 'already initiated' find the least bit appealing, and many others simply find off-putting.
I find it a bit disheartening, especially as the owner of several Macs, that Apple misleadingly makes it seem that 'moving' one's stuff' to a Mac is some simple task, when in fact it is not for many users.
The Windows platform/software library supports a vastly more diverse number of file formats/media codecs than the Mac ever will, so what does one do with all of the WMA/WMV etc media files that Mac stubbornly refuses to embrace... ?
What about all of those Windows programs (professional/educational/games even) that many have become accustomed to using that don't have Mac equivalents (and there are literally thousands of them)?
Won't these new 'Mac Movers' be relegated to using Windows (virtually) anyway?
As for the the one outlining 'Windows problems through the past', Apple seems to forget last month's 'Guest Account' fiasco, as well as several others related not only to Snow Leopard, but countless others Mac operating systems prior to OSX (OS 7.5 and others I remember well, as I was a Mac... and a PC, even back then).
These ads never tell the 'entire truth', and in the case of the ones featured in this blog entry - Seriously Reek of Desperation on Apple's Part.
I don't build PCs for other people just myself because I can't bothered to fix something some idiot broke surfing myspace or trying to wire money to Nigeria because then I'll tell them to take their stupidity and go buy an idiot proof computer.
That's great news because the closest thing to an idiot proof computer out there ..... is a Mac! Thanks for the support, buddy! btw, in all my years of surfing myspace (or other websites) I never broke my Mac .... is your problem related to all those viruses and things I keep hearing about? ... just askin'
the broken promises ad has to be the stupidest ad I have ever seen. Not only does it not once state any product/benefit of buying a mac, it makes statements with no backing what so ever.
Guess you never saw those "wonderful" (he said, tongue in cheek) Bill Gates/Seinfeld ads, huh?
I went with my friend the other week to the Apple store so he could get a MBP and as soon as we left I asked him if he wanted to go to Starbucks. He didn't get it and asked why, and I told him that it's necessary for all Macbook owners to go to Starbucks and sit around with their Macs not doing anything just so people know that you have a Mac.
One last thing: I guess it makes sense that Mac users love Starbucks. It's overpriced, you can get better elsewhere for far less, and its oh so cool.
Hahaha! +1 for the best post I've read in a while.
Well first is your PC more quiet than the new iMac? Second, is your screen bigger than the iMac? Third, did your PC come with a wireless Magic Mouse and wireless keyboard? Fourth, is your PC environmentally friendly? Fifth, how long do you think your PC's lifetime will be? Personally I'm tired of naming things but hopefully I made my point.
No... Not In The Least.
Does the new iMac allow easy/inexpensive upgrades of the video card, sound card, RAM, hard drive, CPU?
Does the new iMac allow you an infinite number of display choices, or merely two each?
Does the new iMac come in any flavor besides Vanilla?
Does the new iMac cost as much as 2 (more capable/powerful) desktop PCs and a netbook for the kids?
The new iMac is nice and all, but the only 'point' that you've made here is that you simply lack the ability to shop wisely.
To be honest I don't think they are very great adds. They are funny but I think more geeks and gadget nerds will understand their humor. Not only that but XP wasn't the version of windows everyone hated so most XP users will have an easy time choosing the new version of windows that has been getting only great reviews from hundreds of sources. One of the adds actually felt to me like a Windows add and not an Apple add aside from the fact that it said 'Mac' at the end. So I really don't know. Maybe Apple should come up with a new campaign.
The Windows platform/software library supports a vastly more diverse number of file formats/media codecs than the Mac ever will, so what does one do with all of the WMA/WMV etc media files that Mac stubbornly refuses to embrace... ?
VLC can be had for both mac and pc. WMP doesn't play .mov either, so why is Apple the only stubborn one? .h264 doesn't even play in Windows Media Player without downloading an additional codec....
As for additional file formats. OS X supports more out of the box. Have an iso? OSX will mount it, Windows needs a third party mounter. Get a .rar file? OSX can expand it. Windows needs you to download winrar or something similar. Apple has been including pdf and flash support built into the OS forever. etc etc. But maybe you meant that it doesn't support .exe files...
I've had Windows 7 on my MBP since the day after the RC came out for public use, and I gotta say I do quite like it, but after playing around with it for half an hour, I booted back into OSX and haven't touched it since July when I was playing Crysis on it. For gaming it's still no comparison - Windows any day of the week. For how little I play games, $30 for Windows 7 on a 20GB partition is worth it if I decide to pay for it, but I play games so rarely now I never see a point into booting to Windows, I just feel "at home" in OSX. I've used Windows machines since I was a toddler, I've only used OSX since January.
But blatantly ripping off Apple at every turn because your profits are nosediving, your company is in a steady decline, and you're totally out of ideas, is an altogether different story.
Opening a retail store is not ripping off Apple. Last time I checked Apple didn't invent retail stores. Clearly with Apple putting out three ads the week Windows 7 is release shows they are nervous about MS. Everyone knows Windows 7 is going to be a massive seller. It already is based on pre sales alone, not to mention the program that allows anyone with an (edu) email address to get Win 7 Pro for 29.99 as an upgrade.
Everyone in the world knows what Windows 7 is, can't say the same about Snow Leopard.
That's great news because the closest thing to an idiot proof computer out there ..... is a Mac! Thanks for the support, buddy! btw, in all my years of surfing myspace (or other websites) I never broke my Mac .... is your problem related to all those viruses and things I keep hearing about? ... just askin'
Well at least we know you are safe with and idiot proof computer. It was made for you. As for viruses you are right they are just something you hear about in Apple ads in reality these day a dangerous virus is far more of a myth then reality. Apple needs to update their 1980 attack plan.
The point im trying to make is that for every os, regardless of win vs osx, theyre supposed to be better than the last. Don't tell me OSX hasn't been plagued by bugs or else we wouldn't be at 10.5 now would we.
And in Mac each version is better than the last ... not our problem if 80% of Vista users had to go back to XP. ... Actually, it's OS 10.6, not that your interested in facts or anything and what do you think .... that an OS is never supposed to evolve or something? OSX is about 10 years old ... of course ther are going to be newer versions.
Opening a retail store is not ripping off Apple. Last time I checked Apple didn't invent retail stores. Clearly with Apple putting out three ads the week Windows 7 is release shows they are nervous about MS. Everyone knows Windows 7 is going to be a massive seller. It already is based on pre sales alone, not to mention the program that allows anyone with an (edu) email address to get Win 7 Pro for 29.99 as an upgrade.
Everyone in the world knows what Windows 7 is, can't say the same about Snow Leopard.
Apple however did create a distinct retail store design. A design that Microsoft did a bang up job of copying. I don't know if Apple is nervous about Windows 7 or not. They are achieving record mac sales right now, just released snow leopard and people upgrading from XP to 7 hurts them none. Apple is aware that their source of switchers are Windows users, so they would naturally target them. What better time than when many are considering a computer related purchase?
Apple however did create a distinct retail store design. A design that Microsoft did a bang up job of copying. I don't know if Apple is nervous about Windows 7 or not. They are achieving record mac sales right now, just released snow leopard and people upgrading from XP to 7 hurts them none. Apple is aware that their source of switchers are Windows users, so they would naturally target them. What better time than when many are considering a computer related purchase?
I've just come from shopping at manchester's trafford park,uk. Popped in the apple store to be told no magic mice for 2 weeks and saw 3 macbook pro sales & 2 imac sales within 5 minutes.
Clearly with Apple putting out three ads the week Windows 7 is release shows they are nervous about MS.
Actually, I think it's just, as Phil Schiller said, a "good opportunity" to poach Windows users. Not really the same thing as being nervous, quite the opposite, in fact.
Can you please explain to me, with this slew of terrible releases why Windows holds a 95% market share
Here, I'll try to dumb it down for you.
If I build an OS that is designed to go only on machines that I make and you design an OS to go on every freakin' machine in the world, that guarantees two things.
1. you will outsell me every time ... more machines = more OS sales.
2. I will design a better OS, every time ... because I design "both gloves for the same set of hands".... hardware & software, whereas you have to dumb down your OS to run on every POS out there. Do you finally "get it"?
Comments
I was lead to believe that they were the company one looks to for 'innovation' -
Maybe it's time to approach matters from an 'more innovative' angle, as these absolutely 'reek' of an arrogance/smugness that only the 'already initiated' find the least bit appealing, and many others simply find off-putting.
I find it a bit disheartening, especially as the owner of several Macs, that Apple misleadingly makes it seem that 'moving' one's stuff' to a Mac is some simple task, when in fact it is not for many users.
The Windows platform/software library supports a vastly more diverse number of file formats/media codecs than the Mac ever will, so what does one do with all of the WMA/WMV etc media files that Mac stubbornly refuses to embrace... ?
What about all of those Windows programs (professional/educational/games even) that many have become accustomed to using that don't have Mac equivalents (and there are literally thousands of them)?
Won't these new 'Mac Movers' be relegated to using Windows (virtually) anyway?
As for the the one outlining 'Windows problems through the past', Apple seems to forget last month's 'Guest Account' fiasco, as well as several others related not only to Snow Leopard, but countless others Mac operating systems prior to OSX (OS 7.5 and others I remember well, as I was a Mac... and a PC, even back then).
These ads never tell the 'entire truth', and in the case of the ones featured in this blog entry - Seriously Reek of Desperation on Apple's Part.
I don't build PCs for other people just myself because I can't bothered to fix something some idiot broke surfing myspace or trying to wire money to Nigeria because then I'll tell them to take their stupidity and go buy an idiot proof computer.
That's great news because the closest thing to an idiot proof computer out there ..... is a Mac! Thanks for the support, buddy!
the broken promises ad has to be the stupidest ad I have ever seen. Not only does it not once state any product/benefit of buying a mac, it makes statements with no backing what so ever.
Guess you never saw those "wonderful" (he said, tongue in cheek) Bill Gates/Seinfeld ads, huh?
I went with my friend the other week to the Apple store so he could get a MBP and as soon as we left I asked him if he wanted to go to Starbucks. He didn't get it and asked why, and I told him that it's necessary for all Macbook owners to go to Starbucks and sit around with their Macs not doing anything just so people know that you have a Mac.
One last thing: I guess it makes sense that Mac users love Starbucks. It's overpriced, you can get better elsewhere for far less, and its oh so cool.
Hahaha! +1 for the best post I've read in a while.
I went with my friend the other week to the apple store so he could get a MBP and as soon as we left I asked him if he wanted to go to Sarbucks.
Wow! You got a friend? ... Who knew? And your friend bought a MBP ... a smart friend to boot ... what is this world coming to?
btw ...is Sarbucks the PC equivalent to Starbucks, you know, a wannabe Starbucks kind of thing?
Well first is your PC more quiet than the new iMac? Second, is your screen bigger than the iMac? Third, did your PC come with a wireless Magic Mouse and wireless keyboard? Fourth, is your PC environmentally friendly? Fifth, how long do you think your PC's lifetime will be? Personally I'm tired of naming things but hopefully I made my point.
No... Not In The Least.
Does the new iMac allow easy/inexpensive upgrades of the video card, sound card, RAM, hard drive, CPU?
Does the new iMac allow you an infinite number of display choices, or merely two each?
Does the new iMac come in any flavor besides Vanilla?
Does the new iMac cost as much as 2 (more capable/powerful) desktop PCs and a netbook for the kids?
The new iMac is nice and all, but the only 'point' that you've made here is that you simply lack the ability to shop wisely.
So the power supply went bad in a bunch. Big deal. Data is still there.
So the "backup system" had no "backup" ..... VERY BIG DEAL! ..... Another "brilliant strategy" by MS
The Windows platform/software library supports a vastly more diverse number of file formats/media codecs than the Mac ever will, so what does one do with all of the WMA/WMV etc media files that Mac stubbornly refuses to embrace... ?
VLC can be had for both mac and pc. WMP doesn't play .mov either, so why is Apple the only stubborn one? .h264 doesn't even play in Windows Media Player without downloading an additional codec....
As for additional file formats. OS X supports more out of the box. Have an iso? OSX will mount it, Windows needs a third party mounter. Get a .rar file? OSX can expand it. Windows needs you to download winrar or something similar. Apple has been including pdf and flash support built into the OS forever. etc etc. But maybe you meant that it doesn't support .exe files...
Ads are ads.
But blatantly ripping off Apple at every turn because your profits are nosediving, your company is in a steady decline, and you're totally out of ideas, is an altogether different story.
Opening a retail store is not ripping off Apple. Last time I checked Apple didn't invent retail stores. Clearly with Apple putting out three ads the week Windows 7 is release shows they are nervous about MS. Everyone knows Windows 7 is going to be a massive seller. It already is based on pre sales alone, not to mention the program that allows anyone with an (edu) email address to get Win 7 Pro for 29.99 as an upgrade.
Everyone in the world knows what Windows 7 is, can't say the same about Snow Leopard.
Sounds like a Mac running Flash.
Which mac? got no slowdown or HD thrashing hear when on you tube.
By the way what happened to the no IE in this release for europe. I got my home premium E edition yesterday and it has got IE installled
Wow! You got a friend? ... Who knew? And your friend bought a MBP ... a smart friend to boot ... what is this world coming to?
bty ...is Sarbucks the PC equivalent to Starbucks, you know, a wannabe Starbucks kind of thing?
And the best thing is that his friend "didn't get it". In other words, that stereotype is just that, as stereotype.
That's great news because the closest thing to an idiot proof computer out there ..... is a Mac! Thanks for the support, buddy!
Well at least we know you are safe with and idiot proof computer. It was made for you. As for viruses you are right they are just something you hear about in Apple ads in reality these day a dangerous virus is far more of a myth then reality. Apple needs to update their 1980 attack plan.
The point im trying to make is that for every os, regardless of win vs osx, theyre supposed to be better than the last. Don't tell me OSX hasn't been plagued by bugs or else we wouldn't be at 10.5 now would we.
And in Mac each version is better than the last ... not our problem if 80% of Vista users had to go back to XP. ... Actually, it's OS 10.6, not that your interested in facts or anything and what do you think .... that an OS is never supposed to evolve or something? OSX is about 10 years old ... of course ther are going to be newer versions.
Opening a retail store is not ripping off Apple. Last time I checked Apple didn't invent retail stores. Clearly with Apple putting out three ads the week Windows 7 is release shows they are nervous about MS. Everyone knows Windows 7 is going to be a massive seller. It already is based on pre sales alone, not to mention the program that allows anyone with an (edu) email address to get Win 7 Pro for 29.99 as an upgrade.
Everyone in the world knows what Windows 7 is, can't say the same about Snow Leopard.
Apple however did create a distinct retail store design. A design that Microsoft did a bang up job of copying. I don't know if Apple is nervous about Windows 7 or not. They are achieving record mac sales right now, just released snow leopard and people upgrading from XP to 7 hurts them none. Apple is aware that their source of switchers are Windows users, so they would naturally target them. What better time than when many are considering a computer related purchase?
Apple however did create a distinct retail store design. A design that Microsoft did a bang up job of copying. I don't know if Apple is nervous about Windows 7 or not. They are achieving record mac sales right now, just released snow leopard and people upgrading from XP to 7 hurts them none. Apple is aware that their source of switchers are Windows users, so they would naturally target them. What better time than when many are considering a computer related purchase?
I've just come from shopping at manchester's trafford park,uk. Popped in the apple store to be told no magic mice for 2 weeks and saw 3 macbook pro sales & 2 imac sales within 5 minutes.
.... "This IS a commercial"......love it!!!
Yeah, agree, hehe
Clearly with Apple putting out three ads the week Windows 7 is release shows they are nervous about MS.
Actually, I think it's just, as Phil Schiller said, a "good opportunity" to poach Windows users. Not really the same thing as being nervous, quite the opposite, in fact.
http://www.appleinsider.com/articles...ing_blitz.html
Can you please explain to me, with this slew of terrible releases why Windows holds a 95% market share
Here, I'll try to dumb it down for you.
If I build an OS that is designed to go only on machines that I make and you design an OS to go on every freakin' machine in the world, that guarantees two things.
1. you will outsell me every time ... more machines = more OS sales.
2. I will design a better OS, every time ... because I design "both gloves for the same set of hands".... hardware & software, whereas you have to dumb down your OS to run on every POS out there. Do you finally "get it"?