Apple rumored to release new Apple TV product in coming weeks
Coming on the heels of news that Apple is possibly looking to release new Apple TV software on Sept. 18 alongside the iOS 7 launch, fresh rumors are pointing to a hardware upgrade that could come as soon as October.
A tweet from MG Siegler on Wednesday trumped an earlier report that claimed Apple is working on an Apple TV software update, saying the company is prepping a new Apple TV hardware product for release sometime in the coming weeks.
"I guess those excited about a software refresh in a week are gonna be *really* excited when new Apple TV hardware is unveiled next month," Siegler tweeted.
Some industry watchers were expecting Apple to announce new Apple TV software at Tuesday's iPhone event.
Not much more was offered in the way of specifics, though some analysts, such as Piper Jaffray's Gene Munster, believe Cupertino is working on a full-fledged television. No "leaks" or hard evidence has surfaced supporting an imminent rollout, though Apple recently took receipt of multiple shipments labeled "Set Top Box" from a known Chinese supplier.
Rumors of an Apple branded television set were first sparked when it was revealed in 2011 that Steve Jobs "cracked" the secret to building an intuitive integrated device.
Apple last updated its set top streamer in March 2012, adding 1080p playback, a new UI and closer ties with iCloud.
A tweet from MG Siegler on Wednesday trumped an earlier report that claimed Apple is working on an Apple TV software update, saying the company is prepping a new Apple TV hardware product for release sometime in the coming weeks.
"I guess those excited about a software refresh in a week are gonna be *really* excited when new Apple TV hardware is unveiled next month," Siegler tweeted.
Some industry watchers were expecting Apple to announce new Apple TV software at Tuesday's iPhone event.
Not much more was offered in the way of specifics, though some analysts, such as Piper Jaffray's Gene Munster, believe Cupertino is working on a full-fledged television. No "leaks" or hard evidence has surfaced supporting an imminent rollout, though Apple recently took receipt of multiple shipments labeled "Set Top Box" from a known Chinese supplier.
Rumors of an Apple branded television set were first sparked when it was revealed in 2011 that Steve Jobs "cracked" the secret to building an intuitive integrated device.
Apple last updated its set top streamer in March 2012, adding 1080p playback, a new UI and closer ties with iCloud.
Comments
But they haven't said anything...
I'm hoping to see an Al Sharpton/Apple story here, because I just read about it elsewhere, and I have a few comments to make about that. Surely that is Apple related news.
Let the racist bastard attempt to boycott Apple, I welcome it!
Who says you haven't already been shut up?
Please, I beg of you!
Master!
No!
Don't!
Such an announcement might bludgeon the stock to under $300. /s
Master!
No!
Don't!
I liked the laugh better.
I mean to say that who says the relevant software hasn't already been released?
If SJ "cracked" the secret in 2011 then it's time for Apple to put up or shut up.
That really depends on how long it takes to get from the idea/concept to the actual working product, infrastructure, and content deals to make it a reality. Since we don't know what SJ meant, it's really hard to say how long it should take. Every other manufacturer is flailing around with SmartTV solutions in the attempt to preempt Apple. I don't believe any have really been successful yet.
I'll believe it when I see it
Some industry watchers were expecting Apple to announce new Apple TV software at Tuesday's iPhone event.
Who?
I think Gene just ejaculated over his keyboard.
Is that you or Gruber talking?
I'm hoping to see an Al Sharpton/Apple story here, because I just read about it elsewhere, and I have a few comments to make about that. Surely that is Apple related news.
Let the racist bastard attempt to boycott Apple, I welcome it!
Why a boycott? Apple's had a black iPhone longer than they've had the white one. :P
Such an announcement might bludgeon the stock to under $300. /s
Exactly!!! Just look at their recent announcement: the 5S. It's just the same letter over and over; same phone for 7 years! I mean, they couldn't think of another letter to use? What about the 5X? My Samsung Galaxy Prime Skateboard Note 4 GLS XL 20,000 JR has 8 flash bulbs, 3 fans, a 5.6" screen and stretchy-neck-away! technology®. Apple has run out of ideas. Apple is d00med!!
I think Gene just ejaculated over his keyboard.
Wow.... Just Wow
No need to ask how old you are.
Wow
Why a boycott? Apple's had a black iPhone longer than they've had the white one. :P
I read that as the black iPhone is longer than the white one
How do we know Steve Jobs wasn't just giving Walter Isaacson BS?
They cracked how the UI would work, how the product would work, but they never cracked the getting the owner of said product all the TV Shows they want in a subscription package that makes sense so the expensive TV could be subsidised, which is why we still haven't seen a real Apple TV. It really doesn't need to be over-thought more than this.