Ahead of iOS 8 announcement iOS 7 adoption nears 90% for iPhone, 85% for iPad
With three days to go until Apple's Worldwide Developers Conference kicks off, one research firm found iOS 7 adoption rose to new levels in the U.S. and Canada as with iPhone and iPad users continue to upgrade ahead of an expected iOS 8 announcement.
According to the latest statistics from ad network Chitika's analytics arm Chitika Insights, 89.7 percent of iPhone Web traffic in North America is being generated by handsets running some version of iOS 7. For iPads, the number is a bit lower at 84.8 percent of the whole, but the tablet-owning audience exhibited more growth over the past three months.
Compared to the firm's last study in February, 83.3 percent of iPhone owners were running iOS 7, meaning that number rose 5.4 points over the past quarter ending in May. Apple iPad users moved from 78.5 percent to 84.8 percent during the same period, representing a 6.3 percent increase.
Chitika notes that the lead up to last year's WWDC saw iOS 6 on 92.7 percent of iPhones and 82.9 percent for iPad. The uptick in iPad version distribution may be attributed to the comparative strength of Apple's latest tablet releases versus the iPhone. For example, the latest iPads launched in October with the newly-designed iPad Air and highly-anticipated iPad mini with Retina display. Another factor could be accelerated handset proliferation following the introduction of the mid-tier iPhone 5c.
Friday's study analyzed tens of millions of U.S. and Canadian online ad impressions from iPhones and iPads generated over the period between May 22 and May 28.

Apple's is expected to announce the next-generation iOS 8 at WWDC 2014 on Monday. Banners for the upcoming mobile operating system are already going up at San Francisco's Moscone Center, where WWDC will be held from June 2 through June 6.
AppleInsider will be providing live coverage of Apple CEO Tim Cook's keynote on Monday at 10 a.m. Pacific, 1 p.m. Eastern and will continue reporting from the conference throughout the week.
According to the latest statistics from ad network Chitika's analytics arm Chitika Insights, 89.7 percent of iPhone Web traffic in North America is being generated by handsets running some version of iOS 7. For iPads, the number is a bit lower at 84.8 percent of the whole, but the tablet-owning audience exhibited more growth over the past three months.
Compared to the firm's last study in February, 83.3 percent of iPhone owners were running iOS 7, meaning that number rose 5.4 points over the past quarter ending in May. Apple iPad users moved from 78.5 percent to 84.8 percent during the same period, representing a 6.3 percent increase.
Chitika notes that the lead up to last year's WWDC saw iOS 6 on 92.7 percent of iPhones and 82.9 percent for iPad. The uptick in iPad version distribution may be attributed to the comparative strength of Apple's latest tablet releases versus the iPhone. For example, the latest iPads launched in October with the newly-designed iPad Air and highly-anticipated iPad mini with Retina display. Another factor could be accelerated handset proliferation following the introduction of the mid-tier iPhone 5c.
Friday's study analyzed tens of millions of U.S. and Canadian online ad impressions from iPhones and iPads generated over the period between May 22 and May 28.

Apple's is expected to announce the next-generation iOS 8 at WWDC 2014 on Monday. Banners for the upcoming mobile operating system are already going up at San Francisco's Moscone Center, where WWDC will be held from June 2 through June 6.
AppleInsider will be providing live coverage of Apple CEO Tim Cook's keynote on Monday at 10 a.m. Pacific, 1 p.m. Eastern and will continue reporting from the conference throughout the week.
Comments
There are still iPads running iOS 4? iOS 5 I can understand since that's the limit for the original model, but why stick with 4?
Some old people are wary of changing anything. If it ain't broke don't fix it. I gave my original iPad to a very senior citizen and I can pretty much guarantee she won't go anywhere near the settings app, although she always tells me how much she likes using the iPad.
I had no choice. Apple broke FaceTime compatibility between iOS 7 and 6. So if I wanted to use FaceTime , I was forced to upgrade. No wonder Apple can claim such high numbers.
I really don't like iOS 7, nor do I use many of the new features now, though I'm sure I love the improvements under the hood.
And see browsing history in Safari in iOS.
Is that too much to ask for?
I am saving my old iPhone w old iOS to reminisce in 30 yesrs
It would be nice to search emails with keywords in iOS.
And see browsing history in Safari in iOS.
Is that too much to ask for?
Saying something about features you want is not really the best place to post.
Try submitting them here. You might get a quicker response. I've found depending on what you ask for it can take TYPICALLY months, years or never. It's just a matter of what you are asking for and if they can do it and if it makes sense or if they WANT to do it. Sometimes we ask for things they CAN do, SHOULD do, but never do. And it's anyone's guess as to why.
www.apple.com/feedback/
I'm only running it because Apple didn't release 6.1.6 for the iPhone 4.
iOS 6 is a MUCH better operating system, 7 is horribly ugly and has major user interface problems.
I'm hoping 8 is better.
lotta trolls out tonite on this forum.
Is this post a joke? Both of those things are possible today!
I need:
Search for email.
History for Safari.
Is this post a joke? Both of those things are possible today!
Within both? no.
Within both? no.
I need:
Search for email.
History for Safari.
Search for e-mail:
Go into Mail. Click 'All inboxes'. Drag down and the search box appears. Enter your keywords and it will search all e-mails in all inboxes. You can also do this for individual mail accounts.
History for Safari:
At the bottom of the screen, click the icon that looks like an open book. This brings up a page with 3 icons across the top: Bookmarks, Reading List and Shared Links. Click on Bookmarks. In the list that appears, there are 'Favorites', 'HISTORY', 'Bookmarks Menu' and any bookmarks or bookmark folders you've created.
You're welcome.
Very happy to say that I have not updated to 7 yet on 4 out of 5 devices. I still find it a visual disaster.
I may have to get 8, but only with a new device. I will not give them the satisfaction of having my older machines updated.
My biggest fear is what will happen to Mac OS now that Apple has gone this design route...
Agreed
Both have been in IOS for year, history is in bookmarks and mail search is if you pull-up.
Apple doesn't get any satisfaction out of you updating your old machines. They don't care about you becoming the 0.5% piece of the pie chart in this article. Get off your high horse.
Working in tech support when the whole transition for FaceTime went down was a pain in the butt (It's still ongoing for those who don't use FaceTime very often.) A lot of people were angry with their cell phone carrier because they had to update their software. Explaining to people that APPLE, not their carrier, changed the requirements for running FaceTime time and again was awful. A lot of people were angry about having to give up iOS 6 so they could continue using FaceTime.