Apple Pay rewards program coming in June as Android Pay looms, report says

Posted:
in iPhone edited May 2015
Apple is reportedly set to announce a rewards program next month that will give perks to customers using Apple Pay, a long-rumored feature that could escalate the stakes in what appears to be a coming battle with Google's competing Android Pay service.




According to sources speaking with The New York Times, Apple is to announce its Apple Pay rewards program in June, potentially at the upcoming Worldwide Developers Conference.

Information is scarce, but people familiar with Apple's plans said the company will offer Apple Pay customers perks in exchange for using the service, which is currently hardware-limited to iPhone 6, iPhone 6 Plus and Apple Watch.

As for Google's plans, sources claim the Internet search giant is fostering partnerships with a wide range of credit and debit cards providers, as well as merchants keen on harvesting customer shopping data. To this end, Android Pay may link with existing retailer loyalty programs, though details regarding potential partnerships went unreported.

Interestingly, part of Google's revamped mobile payments initiative involves the resurrection of Google Wallet, which will reportedly serve as a peer-to-peer solution tied to users' debit accounts.

Rumors of an Apple Pay rewards system first surfaced soon after the service launched last October, but an actual program failed to materialize. At the time, reports claimed iBeacon technology would be integrated, allowing merchants to push out coupons and other perks to iPhone owners.
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Comments

  • Reply 1 of 90
    nolamacguynolamacguy Posts: 4,758member
    man, WWDCs just get better and better... its a great time to be a dev.
  • Reply 2 of 90
    MacProMacPro Posts: 19,471member
    Android Pay ... mmm .. I wonder given the Advertising Google gets is 75% from iOS if perhaps the vast majority of Android users don't ... how can I put this politely ... ?
  • Reply 3 of 90
    jungmarkjungmark Posts: 6,918member
    Instead of a fingerprint, Android Pay probably serves a 30 sec ad per use. Who has time to wait for a damn ad. Secured!
  • Reply 4 of 90
    thewhitefalconthewhitefalcon Posts: 4,453member

    I hope Apple spends all that's necessary to crush GoogPay. Madison Avenue and the retailers need to be taught a lesson.

     

    And Anderoid is too insecure to serve as a payment platform anyway. People continue to realize it's a trainwreck.

  • Reply 5 of 90
    thewhitefalconthewhitefalcon Posts: 4,453member
    Quote:

    Originally Posted by digitalclips View Post



    Android Pay ... mmm .. I wonder given the Advertising Google gets is 75% from iOS if perhaps the vast majority of Android users don't ... how can I put this politely ... ?



    They're lacking liquidity? <img class=" src="http://forums-files.appleinsider.com/images/smilies//lol.gif" />

  • Reply 6 of 90
    applesauce007applesauce007 Posts: 1,682member

    Boom Baby... There it is!

     

    With integrated rewards and a strong international push Apple Pay will take off globally.

     

    Go Apple, Go Go Go!

  • Reply 7 of 90
    analogjackanalogjack Posts: 1,073member

    I can't believe that when Apple comes up with a name like Apple Pay, that they don't automatically register the inevitable Android Pay and Samsung Pay, at the same time. They'll always be able to do this because no one knows what Apple are going to name something, and it's only then that they use the same name with Apple replaced with their name. Then they'll have to work out their own service name. Instead of leeching of Apple's expertise in naming, and also leaching the uniqueness of Apple's product  name.

  • Reply 8 of 90
    lord amhranlord amhran Posts: 902member
    Quote:

    Originally Posted by TheWhiteFalcon View Post

     

    I hope Apple spends all that's necessary to crush GoogPay. Madison Avenue and the retailers need to be taught a lesson.


    Considering how illegal that would be I certainly hope they wouldn't and would just let the obvious merits of Apple Pay stand on its own

  • Reply 9 of 90
    thewhitefalconthewhitefalcon Posts: 4,453member
    Quote:

    Originally Posted by Lord Amhran View Post

     

    Considering how illegal that would be I certainly hope they wouldn't and would just let the obvious merits of Apple Pay stand on its own




    Who said anything about illegal action? They're crushing Samsung right now without doing anything illegal.

  • Reply 10 of 90
    ecatsecats Posts: 272member
    It seemed logical that Apple would use a portion of their cut on marketing programs. A logical connection is Tunes store content. (Where apple again uses a portion of their cut for marketing, e.g. iTunes cards are discounted by as much as 20% in supermarkets.)

    I don't see Android Pay being a strong competitor in this field. Their offering will likely piggy back off the same infrastructure changes that were required for Apple Pay to function. However, Google would be considerably slower in rolling out banks as there are significant behind the scenes infrastructure requirements and contractual red tape.

    As payments don't align as well with Google's business model(ads) as it does with Apple's(hardware) combined with Google's leadership never wanting to commit too many resources into a single project we can expect that Android Pay will be sold as an Apple Pay competitor, but in practice be trying to unseat PayPal instead. (I.e. Build a quick online base, then slowly roll out the hard yards of bank involvement if their service proves popular.)

    All in all, I don't see any easy wins for Android Pay, but I do see a lot of opportunity for them to seriously mess this up for themselves. (read: security.) After all Google Wallet was hacked numerous times on fully-patched devices. (Search: Google Wallet Hacked for a whole world of stories.)
  • Reply 11 of 90
    applesauce007applesauce007 Posts: 1,682member
    Quote:

    Originally Posted by Lord Amhran View Post

     

    Considering how illegal that would be I certainly hope they wouldn't and would just let the obvious merits of Apple Pay stand on its own




    Speaking of illegal, Google is making deals with US Carriers to accept only Android Pay on Android Phones and ignore Samsung Pay by pre-installing Android Pay on all their phones.  

     

    This was part of the deal for Google to bailout the carriers by buying  ISIS/SoftCard from them.  The anti-trust busters should take a look at that deal but they probably will not since lots of senators own Google stocks.

  • Reply 12 of 90
    slurpyslurpy Posts: 5,348member

    If this rewards program gives Apple product discount, it will be the most popular fucking reward program in history. 

  • Reply 13 of 90
    tzeshantzeshan Posts: 2,351member

    Why does Androids have to use the same word Pay?  Are they so brain dead people that they can not think of a different word?  According to Carly Fiorina only Chinese are not creative. 

  • Reply 14 of 90
    lkrupplkrupp Posts: 9,989member

    Well then what the hell happened to Google Wallet? You know, the superior payment system Android users have had for years before ?Pay?

  • Reply 15 of 90
    thewhitefalconthewhitefalcon Posts: 4,453member
    Quote:

    Originally Posted by lkrupp View Post

     

    Well then what the hell happened to Google Wallet? You know, the superior payment system Android users have had for years before ?Pay?




    It went behind the woodshed with Glass, Google+, Google Reader, and soon the GooCar.

  • Reply 16 of 90
    slurpyslurpy Posts: 5,348member
    Quote:

    Originally Posted by lkrupp View Post

     

    Well then what the hell happened to Google Wallet? You know, the superior payment system Android users have had for years before ?Pay?


     

    Just like all other Android features, they're just bullet points for the sake of bullet points, that Google puts almost zero effort into, and which at the end of the day have no impact on the trajectory of the industry. I'd be be curious to how many times Android pay has been used so far, while being out for "years" compared to Apple Pay, only available on 1 phone and out for only a few months in 1 market. Android Pay probably would not even cause a blip on the chart. 

  • Reply 17 of 90
    tzeshantzeshan Posts: 2,351member
    Quote:

    Originally Posted by tzeshan View Post

     

    Why does Androids have to use the same word Pay?  Are they so brain dead people that they can not think of a different word?  According to Carly Fiorina only Chinese are not creative. 




    Remember Apple penalized for tens of millions dollars for using the name iPad which was used by a Chinese company over ten years ago?

  • Reply 18 of 90
    elijahgelijahg Posts: 2,589member
    C'mon Apple, here in the UK and in Europe generally we've had chip and pin readers for 10 years, but still no sign of Apple Pay (nor iTunes radio, wtf is up with that?).
  • Reply 19 of 90
    Speaking of illegal, Google is making deals with US Carriers to accept only Android Pay on Android Phones and ignore Samsung Pay by pre-installing Android Pay on all their phones.  

    Meh.
    1. Samsung Pay was never going to be made available on other Android phones, and
    2. If Android Pay takes off, Samsung will just support it and Samsung Pay, because "two of everything" is the normal Samsung Galaxy experience.
  • Reply 20 of 90
    tzeshan wrote: »
    Why does Androids have to use the same word Pay?  Are they so brain dead people that they can not think of a different word?  According to Carly Fiorina only Chinese are not creative. 

    I'm waiting for PayPal to introduce PayPalPay. :)
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