Apple's Mac reaches 9.2% share on the web as Windows PC use sinks to new low
New data from Net Applications shows that Apple's installed base of Mac users now account for 9.2 percent of the conventional PCs used online, as Microsoft's Windows platform falls to a new low among online users.
On Sunday, the analytics firm reported, as noted by Patrick Seitz of Investors.com, that Microsoft's share of online users in April sunk below 90 percent for the first time.
The firm's historical data dates to November 2007, back when Macs represented just 3.4 percent of users on the web.
The increasing visibility of Macs online mirrors a nearly consistent quarterly rise in unit sales in the face of shrinking PC shipments as many users shift from conventional PCs to tablets and smartphones.
For the quarter ending in March, despite reporting Mac sales that were lower year-over-year, Apple noted that its market share still grew because the overall slowdown in generic PCs was much greater.
Data from IDC had estimated that the overall industry had contracted by 11.5 percent in the March quarter, with the two leading PC makers, Lenovo and HP, each experiencing a drop of 8.5 and 10.8 percent of their respective shipments. In contrast, Apple was reported to have only seen a 2.1 percent drop in year over year sales volumes.
The PC industry collectively shipped 64.8 million units in the March 2016 quarter; those numbers haven't previously fallen below 65 million since 2007.
Apple's Mac market share gains in both quarterly sales and in the installed base on online users have come in parallel to the establishment of the company's iPad business, with both product lines focusing upon users' desire for mobility with models that feature more efficient battery life and thin and lightweight form factors.
Apple's new 12 inch MacBook is reportedly the company's best selling Mac model. The company has also worked to push enterprise adoption. In particularly, Apple's increasingly close enterprise partner IBM recently noted substantial support cost savings of $270 per user switched from a Windows PC to a Mac.
Microsoft has reacted to slowing PC sales--and the popularity of competitive tablets led by iPad--by introducing its own Surface line of hybrid PC hardware, which has attempted to divert interest in tablets back toward the conventional Windows PC desktop by adding touchscreen features and a tablet-like form factor.
However, Apple has countered Microsoft with its own high-end iPad Pro models, which leverage the power of the company's latest A9X Application Processors to reach competitive performance at a lower price.
The initial 12.9 inch iPad Pro immediately outsold all Surface shipments in the emerging "detachable" premium tablet market, both in the initial December launch quarter and in the subsequent March quarter--even before Apple began selling its even lower priced new 9.7 inch iPad Pro model.
Apple's chief executive Tim Cook noted in the company's March quarter earnings call that the company expects to see its best iPad revenue compares in over two years during the June quarter, attributed to demand for the new iPad Pro models.
On Sunday, the analytics firm reported, as noted by Patrick Seitz of Investors.com, that Microsoft's share of online users in April sunk below 90 percent for the first time.
The firm's historical data dates to November 2007, back when Macs represented just 3.4 percent of users on the web.
The increasing visibility of Macs online mirrors a nearly consistent quarterly rise in unit sales in the face of shrinking PC shipments as many users shift from conventional PCs to tablets and smartphones.
Despite reporting Mac sales that were lower year-over-year, Apple noted that its market share still grew because the overall slowdown in generic PCs was much greater
For the quarter ending in March, despite reporting Mac sales that were lower year-over-year, Apple noted that its market share still grew because the overall slowdown in generic PCs was much greater.
Data from IDC had estimated that the overall industry had contracted by 11.5 percent in the March quarter, with the two leading PC makers, Lenovo and HP, each experiencing a drop of 8.5 and 10.8 percent of their respective shipments. In contrast, Apple was reported to have only seen a 2.1 percent drop in year over year sales volumes.
The PC industry collectively shipped 64.8 million units in the March 2016 quarter; those numbers haven't previously fallen below 65 million since 2007.
Apple's Mac market share gains in both quarterly sales and in the installed base on online users have come in parallel to the establishment of the company's iPad business, with both product lines focusing upon users' desire for mobility with models that feature more efficient battery life and thin and lightweight form factors.
Apple's new 12 inch MacBook is reportedly the company's best selling Mac model. The company has also worked to push enterprise adoption. In particularly, Apple's increasingly close enterprise partner IBM recently noted substantial support cost savings of $270 per user switched from a Windows PC to a Mac.
Microsoft Surface Pro 4 is failing to reverse Windows' market share slide
Microsoft has reacted to slowing PC sales--and the popularity of competitive tablets led by iPad--by introducing its own Surface line of hybrid PC hardware, which has attempted to divert interest in tablets back toward the conventional Windows PC desktop by adding touchscreen features and a tablet-like form factor.
However, Apple has countered Microsoft with its own high-end iPad Pro models, which leverage the power of the company's latest A9X Application Processors to reach competitive performance at a lower price.
The initial 12.9 inch iPad Pro immediately outsold all Surface shipments in the emerging "detachable" premium tablet market, both in the initial December launch quarter and in the subsequent March quarter--even before Apple began selling its even lower priced new 9.7 inch iPad Pro model.
Apple's chief executive Tim Cook noted in the company's March quarter earnings call that the company expects to see its best iPad revenue compares in over two years during the June quarter, attributed to demand for the new iPad Pro models.
Comments
When it first came out I mentioned in comments here I thought within a year it could very well become Apples best selling laptop...
Am I doing this right? I think I am doing this right.
Reboots, can't unlock, must be reloaded, exchange problems, the issues keep on piling. Enough to make me covet the laptop I use and not want to trade up.
At home, I'll stick to my Apple products.
That's the single external port, which I occasionally need for more than one function. Of course that's IMPOSSIBLE, UGH!!!
I'm interested in more details on your Surface negatives.
Are what you mention bugs or just poorly designed function ?
I those shops I see well over 50% Macs; like about 80% Macs.
Among my Windows friends most now have at least an iPad and their Windows PC sits doing nothing in the corner.
That 90% non Mac percentage must be high on business PCs of all types including Linux, sitting on web sites all day.
I mean, WTF?? The press, nearly all of it that I read-- and that's a lot of different kinds--they just ignore Apple like it was already dead and gone.
here is one example: http://www.wired.com/2016/04/openai-elon-musk-sam-altman-plan-to-set-artificial-intelligence-free/
I'm about to get on the "fire Cook" bandwagon.
I agree that the consumer market is thus much higher % Mac - wonder if anyone has any stats on that.
Even USB-C power pass-through to let him recharge the Macbook and connect something else at the same time.
I'm a senior (how in the world did *that* happen?), I've got a 24" iMac. I spend most of my time in front of either a 13" screen (rMBP), or an iPad 1, a bit with an iPhone 5c. I've worn glasses for variably-severe myopia since I was 11 years old (and now close accommodation goes away, spoiling the party).
Portability trumps a bigger screen most of the time, especially if the smaller screen's sharpness, contrast, and resolution is good enough.
Oh on the surface pro note: my clinic runs 5 SP3s with no problems. Users love having stylus input for electronic charting, (they hardly ever use the mouse/trackpad).
Or perhaps there's a whole bunch of people extending the shelf life of their existing MBP's patiently waiting for new ones.