Amazon Echo Look and iOS app judges your wardrobe choices with machine learning

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On Wednesday, Amazon expanded its Alexa family of devices with the Echo Look -- a voice recognition device with a camera tailored to snapping a shot of your outfit, rating it, and giving you alternate choices in conjunction with an iOS app.




Telling Alexa to "take a picture" commands the device to use a depth-sensing camera and built-in lighting to snap a shot of a worn outfit, and make a "lookbook" of often-worn ensembles.

The judgement is performed by the new "Style Check" feature which utilizes machine learning and human "fashion specialists" to judge an outfit in comparison with others. Amazon claims that the Style Check feature will get better as it is used.

Otherwise, Echo Look functions the same as the Amazon Echo. Amazon Echo's feature list includes more than a few similarities with Apple's Siri, Microsoft's Cortana and Google Now, including support for online queries, voice-activated ask-and-answer functions and extensibility into mobile apps.




The Echo Look is available by invitiation for $199.99 from Amazon. The Echo Look app to use the wardrobe judgement features with the free-standing device will be free.
greg uvan
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Comments

  • Reply 1 of 31
    Are you f'ing kidding me?! Seriously?
    mknelsonrandominternetpersonboltsfan17doozydozenbadmonkpscooter63jony0StrangeDayswatto_cobrajbdragon
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  • Reply 2 of 31
    mknelsonmknelson Posts: 1,152member
    Are you f'ing kidding me?! Seriously?
     :s 

    You said it!

    Huge privacy ramifications. What do you bet it'll start making product recommendations and product links.
    doozydozenwatto_cobrajbdragon
     3Likes 0Dislikes 0Informatives
  • Reply 3 of 31
    r00fus1r00fus1 Posts: 65member
    First a quick listen (Echo), then a peek (Look), then it'll be a full-on panopticon. Beware Google, you're being out creeped by Amazon.
    randominternetpersondoozydozenjony0StrangeDayswatto_cobrajbdragonNameo_
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  • Reply 4 of 31
    Solisoli Posts: 10,038member
    mknelson said:
    Are you f'ing kidding me?! Seriously?
     :s 

    You said it!

    Huge privacy ramifications. What do you bet it'll start making product recommendations and product links.
    While I see no viable market for this product as advertised, how the fuck is a mic and camera on this device inherently less secure than all the mics and cameras you have throughout the rest of your house and on your person, potentially for decades now?
    edited April 2017
    doozydozen
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  • Reply 5 of 31
    This reads like a piece from the onion. 
    randominternetpersondoozydozenpscooter63
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  • Reply 6 of 31
    jungmarkjungmark Posts: 6,927member
    April fools! Oh wait. How long until these outfit pics wind up on the internet?
    doozydozenwatto_cobra
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  • Reply 7 of 31
    Nah.. I got friends who does the exact same thing as this device. For free.
    doozydozenwatto_cobra
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  • Reply 8 of 31

    If it can't recommend what tattoo to get next, what good is it?

    Hair style and teeth whiteness will also be evaluated?

    watto_cobrajbdragon
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  • Reply 9 of 31
    Mike Wuerthelemike wuerthele Posts: 6,957administrator
    greg uvan said:
    This reads like a piece from the onion. 
    I had to read the PR twice to be sure it wasn't a joke.
    doozydozenbadmonkpscooter63watto_cobrajbdragon
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  • Reply 10 of 31
    EsquireCatsesquirecats Posts: 1,268member
    * Checks date... hmm not April Fools Day *
    jbdragon
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  • Reply 11 of 31
    boltsfan17boltsfan17 Posts: 2,294member
    Are you f'ing kidding me?! Seriously?
    My thoughts exactly. 
    doozydozenwatto_cobra
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  • Reply 12 of 31
    jkichlinejkichline Posts: 1,369member
    I'll judge your wardrobe choices for free.
    pscooter63
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  • Reply 13 of 31
    hmurchisonhmurchison Posts: 12,444member
    Firephone pt II 
    watto_cobra
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  • Reply 14 of 31
    YvLyyvly Posts: 89member
    ... when my daughter asks me "what did your generation do to enhance life on this planet? ... " ... What will I answer??
    StrangeDayswatto_cobra
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  • Reply 15 of 31
    hmurchisonhmurchison Posts: 12,444member
    YvLy said:
    ... when my daughter asks me "what did your generation do to enhance life on this planet? ... " ... What will I answer??
    .....ahhhhhhhhhhhh....I got nothing. 
    watto_cobra
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  • Reply 16 of 31
    badmonkbadmonk Posts: 1,341member
    YvLy said:
    ... when my daughter asks me "what did your generation do to enhance life on this planet? ... " ... What will I answer??
    We had machines to tell us to dress more slutty.
    watto_cobra
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  • Reply 17 of 31
    irelandireland Posts: 17,801member
    You've to pay them money to sell you clothes. To be fair, ye did elect Trump.
    hammerd2watto_cobra
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  • Reply 18 of 31

    I can't wait for the SNL skits and late night talk show jokes roasting this.  It could be a running gag, with the host asking for feedback each day.

    Personally I can't even imagine what sort of feedback this thing could provide.  "Your tie is too long; tie it differently"  "Your ripped jeans would go better with your Metallica tee"  "That salmon colored shirt is nice, but next time, try dusty rose."  "You appear to be naked." 

    watto_cobra
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  • Reply 19 of 31
    slurpyslurpy Posts: 5,393member
    This could easily pass as an April Fools, but unfortunately not. I'm sure it will be a hit with the narcissists and snapchat lovers.
    watto_cobra
     1Like 0Dislikes 0Informatives
  • Reply 20 of 31
    kevin keekevin kee Posts: 1,289member
    ugh... bad idea. A machine that judge how I wear? A machine that think I am incapable of deciding myself on what I should wear? A machine that records and takes photograph of my body, my body size, the kind of underwear that I bought -  and then who knows whom it is sending those information to? Or worse bombarded me with the kind of undies I should buy instead? Bad bad idea.
    edited April 2017
    watto_cobra
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