EU hits back at Apple withholding Apple Intelligence from the region

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  • Reply 121 of 170
    XedXed Posts: 2,690member
    avon b7 said:
    avon b7 said:
    rob53 said:
    avon b7 said:
    This:

    "Specifically, we are concerned that the interoperability requirements of the DMA could force us to compromise the integrity of our products in ways that risk user privacy and data security," said Apple. "We are committed to collaborating with the European Commission in an attempt to find a solution that would enable us to deliver these features to our EU customers without compromising their safety."


    And then this:

    "From previous statements including ones to AppleInsider, it's known that Apple has been continually working with the EU on its responses to the DMA, so it's reasonable to assume that will continue.

    Leads to the question: Why even bother putting the subject into the public domain if communication and clarification are ongoing? 

    Far better to say as little as possible until things are clarified. All it takes is clarification and all for a roll out that isn't even planned for this year! 

    Basically FUD on Apple's part and Vestager has a valid point in her response to a question that wouldn't have been asked if it weren't for Apple. 




    Basically FUD on the part of EU-loving commenters. Apple has a right to provide whatever capabilities it wants to in whatever country/region it wants to. You're buying a product with certain features. There's nothing that says Apple has to provide the EU with everything it has the capability of including. The EU can demand Apple provide everything but that's not the way companies work. This is a brand new Apple capability and Apple has the right to provide it when they feel it's ready, not when a corrupt EU demands it. At this point, I feel Apple is well within its rights to start charging for features in countries it wants to. As far as I'm concerned, Apple should start charging for macOS, iOS, tvOS, iPadOS along with every Apple app and feature it wants to. I'd like to see the EU try and force Apple to provide everything for free. It isn't going to happen.
    No one is disputing Apple's right to bring or not bring certain features to the EU. That is up to them and is irrelevant here. 

    The point is 'making a meal out of something' and putting it down to the DMA even when Apple itself claims it's in contact with the EU on the subject and also claims not to know what is possible or not. 

    It's all completely unnecessary on Apple's part. Why not simply ask the EU and wait for a reply? 
    Maybe Apple feels a bit of obligation to both inform its EU customer base and to disclose to its investors information that might be material to its business.  
    Hardly. We are talking about features that in all probability were never mapped to see the light of day in the EU until next year. They won't even fully reach the US until next year. 

    It was completely unnecessary on Apple's part and if it were 'material to its business', much better to tread carefully and not speculate when they quite clearly haven't clarified with the relevant bodies what the requirements are. 
    So Apple shouldn't have even demoed these features for their future OSes because they weren't ready to launch immediately? What a great argument you have there.
    williamlondon9secondkox2radarthekat
  • Reply 122 of 170
    AppleZuluAppleZulu Posts: 2,076member
    Perhaps Apple should just cut a deal with Samsung to manufacture an Apple-branded euPhone that runs on Android and be done with it. 
    9secondkox2
  • Reply 123 of 170
    avon b7avon b7 Posts: 7,863member
    temperor said:
    avon b7 said:
    temperor said:
    PS: the solution is simpel, and it will het the EU where it hits hard, just make a US Apple ID, all will work and all the revenue you spent will benefit the US government as taxes will land in the US . Look who is laughing now.
    That kind of thinking went out the window a very long time ago. 

    Back when books were mostly on paper I would buy plenty of English language content direct from Amazon US. Even with shipping it was cheaper than buying the same imported content locally. 

    As the business grew, it popped up on the EU radar and, poof, the loophole was gone. An EU directive placed obligatory, country-of-origin sales tax on all transactions via cards based in the EU.

    Size matters, as Apple is learning, but it was good while it lasted. Apple should feel the same. 
    You just need a US payment method, not hard to come by ;-) Is the only way you can pay for apps/services if you have a US Apple ID
    It's now actually unusually hard for certain social groups to get an EU payment method even in the EU. The anti fraud/laundering protections can be pretty strict.

    The US has always been a bit of a laggard with banking technology. What are the minimum requirements to open a bank account there? 
    muthuk_vanalingam
  • Reply 124 of 170
    9secondkox29secondkox2 Posts: 2,891member
    The EU is an extortion racket. Change my mind. 
    The US is a violent force destabilising peace across the world to suit its own ends. Change my mind.
    So zero defense of the EU then. 

    Avoidance noted. 
    radarthekat
  • Reply 125 of 170
    9secondkox29secondkox2 Posts: 2,891member
    blastdoor said:
    blastdoor said:
    blastdoor said:
    Every time I read one of these EU stories I try to think about what Apple should do to deal with this situation. It’s tempting to say Apple should just leave, but it doesn’t make sense to leave money on the table.

    They won't be leaving money on the table by pulling out of the EU. First, the EU is just a fraction of what Apple classifies as "Europe" (which includes the Middle East and at least parts, if not all, of Africa), and obviously doesn't include European countries not in the EU, such as the UK and Switzerland. The fines the EU is threatening far eclipse the value of the EU as a market. Second, if EU rules force Apple to cripple, compromise or otherwise dumb down their products, that makes them less competitive in the rest of the world. There is at this point almost no upside for Apple to release anything in the EU and plenty of downside, not to mention all the resources wasted "negotiating" with EU bureaucrats who are not acting in good faith and are making up the rules as the go and changing them retroactively.

    So, what exactly is the downside for Apple to simply pull out of the EU until there is a more favorable business climate there? I can't see any upside to staying at this point.
    I’ve read that the EU represents about 7% of Apple’s revenues. That’s almost $30 billion a year. I see no reason to walk away from that if you don’t have to. 

    I think it's less than that because Apple doesn't break out revenue for the EU as such, only "Europe" which includes the Middle East and Africa. Even actual Europe, you have to drop out revenue from non members of the EU like the UK and Switzerland.

    But, even if it is 7%, if they are threatening you with fines of 10%, seems like a no brainer to drop that market. Why sell for a loss?
    The point is to avoid the fine by complying with the law. That is, I’m saying Apple should swallow their pride and  sell the dumb products that the EC demands. It might be bad for consumers but that’s on the EC. And only sell the lobotomized product in the EU, obviously. 

    Let the baby have its bottle. 

    Unless it turns out to be impossible to please the baby, and then leave. 

    It’s also better from a PR perspective to let people see that it’s the EC that’s being unreasonable. How they handle this in Europe can affect laws and regulations elsewhere. Apple needs to be seen as the good guys, the EU as the bad guys, so that politicians in other countries conclude they don’t want to follow the EU example 
    Giving in to such demands without a serious fight only opens the door for further communistic government control in sn area that should have a light touch. 

    Thst ain’t no baby. That’s a monster without care for who it injures in order to satiate its own appetite for power (and billions of free US dollars) 
  • Reply 126 of 170
    9secondkox29secondkox2 Posts: 2,891member
    avon b7 said:
    EU fanboys: “Follow the DMA or don’t release in our market!”


    Apple: “Ok.” (doesn’t release)


    EU fanboys: “You can’t do that! Come back here, mister!”

    …lol. Sorry dudes, you can’t *make* a company release the products or features you want. This is still a private business, not a state-run entity. 
    And how did you reach the conclusion that the EU wants to *make* Apple release a product or feature in the EU? 

    She didn't say that. She said this:

    "I think that is the most sort of stunning, open declaration that they know 100% that this is another way of disabling competition, where they have a stronghold already."

    Firstly, it's clearly a personal opinion, and secondly, at this point in time at least, it is not far off the mark with regards to Apple's 'competition' issues within the EU. 
    Choosing to not compete in an arena where the rules/deck is stacked against you isn’t DISABLING competition. It’s recognizing you can’t possibly win and taking your game to a fair division. 

    In fact, that’s a stunning insight into the EU bias against Apple - that they were somehow “disabling competition” at all. Ever. They were simply operating a platform and store that had a vendor/partner fee - as ALL stores do. 

    When such fallacious logic is your starting point, your doomed to the most nonsensical conclusions. 

    The dma as it is wasn’t so recently created to create competition. The market was already healthy for those making products people actually want. For those msking crap, of course they aren’t doing well and that’s how a healthy market works. 

    The eu has found a way to call evil good and good evil and make billions of dollars while doing so. That’s not law. That’s tyranny. 

    All they’ve done is stymied innovation from potential upstarts by teaching them to not get too successful or else. The same people they claim to “help” are getting hobbled before they even learn to run. The si has itself just about assured Europeans that none of them will ever be the next apple or Microsoft - because if they do, they’re not allowed to profit from their success and will need to look to other countries/economies for healthy opportunities. 

    It’s tragic really. 
    edited June 29 radarthekat
  • Reply 127 of 170
    9secondkox29secondkox2 Posts: 2,891member
    avon b7 said:
    temperor said:
    PS: the solution is simpel, and it will het the EU where it hits hard, just make a US Apple ID, all will work and all the revenue you spent will benefit the US government as taxes will land in the US . Look who is laughing now.
    That kind of thinking went out the window a very long time ago. 

    Back when books were mostly on paper I would buy plenty of English language content direct from Amazon US. Even with shipping it was cheaper than buying the same imported content locally. 

    As the business grew, it popped up on the EU radar and, poof, the loophole was gone. An EU directive placed obligatory, country-of-origin sales tax on all transactions via cards based in the EU.

    Size matters, as Apple is learning, but it was good while it lasted. Apple should feel the same. 
    Size doesn’t matter here. 

    Right is right and wrong is wrong. Regardless of size. 

    That’s how a healthy legal system views matters. 

    You start making things up as you go along and the goalposts never stop moving - actual justice is never found. 

    The reality is this: Apple complied with all EU laws and everything worked great for everyone. 

    Inevitably, you had some bad actors court those in power by whining that they didn’t have an even bigger bite from the Apple which suited the EUs bias and so a brand new structure was imagined and set forth in which Apple was squarely targeted and heavily penalized for doing absolutely nothing wrong. Everything was as it should be. 

    The only unfair and wrong thing now is this abotraily enforced and interpreted DMA. It is a scourge and I wouldn’t be surprised to see it go the way of the dodo once a more honest and ethical group is put in power. Hey, if it could happen in Argentina, it can happen in the EU. 
    radarthekat
  • Reply 128 of 170
    tmaytmay Posts: 6,430member
    avon b7 said:
    temperor said:
    avon b7 said:
    temperor said:
    PS: the solution is simpel, and it will het the EU where it hits hard, just make a US Apple ID, all will work and all the revenue you spent will benefit the US government as taxes will land in the US . Look who is laughing now.
    That kind of thinking went out the window a very long time ago. 

    Back when books were mostly on paper I would buy plenty of English language content direct from Amazon US. Even with shipping it was cheaper than buying the same imported content locally. 

    As the business grew, it popped up on the EU radar and, poof, the loophole was gone. An EU directive placed obligatory, country-of-origin sales tax on all transactions via cards based in the EU.

    Size matters, as Apple is learning, but it was good while it lasted. Apple should feel the same. 
    You just need a US payment method, not hard to come by ;-) Is the only way you can pay for apps/services if you have a US Apple ID
    It's now actually unusually hard for certain social groups to get an EU payment method even in the EU. The anti fraud/laundering protections can be pretty strict.

    The US has always been a bit of a laggard with banking technology. What are the minimum requirements to open a bank account there? 
    Setting up a bank account once you are a US resident is easy, provided you have the necessary documents. The documents you'll need can vary, but make sure you have the following: Your full US address, with contact information and personal details. Two forms of ID, such as a passport or driver's license.
    I've never been to Europe, have you ever been to the U.S.?

    We aren't like the EU in some respects, but the major difference is that we are a single country, bordered by two long time economic partners, with a single primary language, that was defined by a vote of Congress long ago (the runner up by 1 vote, was German). We are also defined by great distances, large areas of the country that have very little population density, primarily the Great Plains and Great Basin, with 80% of the population on East and West coasts.

    When people complain that we don't have high speed trains, primarily, it is that there are only relatively short routes that make sense financially, Otherwise, there is air travel, and of course, the U.S. has an extensive highway system.

    If the U.S. is a "laggard" in financial technology, it isn't because we lack the ability to do so. More likely, our technology is driven by the consumer market, not as much by regulation.

    Still, I and others, have difficulty understanding how risk adverse the EU is to investment in technology, but then again, that is another cultural difference. Hence, a primary reason why I'm not convinced that the DMA is actually all that beneficial to consumers, versus developers and financial institutions. All its really doing is just shifting revenue.

    https://www.reddit.com/r/MapPorn/comments/tf9204/size_comparison_usa_outline_overlaid_over_europe/

    YMMV, obviously.
    edited June 29 9secondkox2radarthekatpscooter63
  • Reply 129 of 170
    9secondkox29secondkox2 Posts: 2,891member
    xRAHx said:
    indiebug said:
    EU commission head is targeting Apple either because she has clandestinely sided with its competitors or as a means to milk American companies which are far ahead of European counterparts. EU is literally finding ways to squeeze money out of American tech giants. EU s policies are based on protectionism and jealousy towards Big American brands. This is awful and anyone with common sense can understand. Interoperability- nonsense. Next, make iMovie compatible with android. Why does not Microsoft make windows compatible with Mac? Why no android on iPhone.  All nonsensical hogwash 

    The EU commission requires owners of market-dominating operating systems not to set their own browsers as the default, but to show users a selection of competing browsers during setup, from which they should choose one as the default.

    The EU commission wants the owners of the market-dominating operating systems not to prevent app developers from advertising the sale of licenses in their own apps. 

    European iOS and iPadOS users shall become free to choose who they want to buy apps and content from. Apple shall not stay the monopoly reseller of apps for iOS and iPadOS in the EU. The EU does not want Apple to be able to continue to prevent certain apps from being available on iOS and iPadOS. European Users of iOS and iPadOS shall become able to freely develop, distribute, install, sell and buy apps for iOS and iPadOS.

    That is more freedom for European users, that is more freedom for developers all over the world who want to sell apps for iOS and iPadOS in the EU, that is less freedom for Apple in the EU.

    The EU commission demands that the owners of the market-dominating operating systems do not use the APIs of the operating systems exclusively for themselves, but that the owners of these operating systems allow all app developers to use the APIs of the operating systems so that there are more better applications that run on all operating systems.

    The EU commission does not require Apple to develop apps for other operating systems.

    First point: I don't think anyone has much of an issue with this. The EU does also require Apple to allow browsers to use their own engine.

    Second: Not sure why the EU thinks this is important. Advertising licenses inside an app is not typical for any platform. Smartphone users also have access to all kinds of information outside of apps and the App Store on the same device...internet, social media, email, text messages, direct messages etc. Basically, you have to pretend that smartphone users aren't aware that they can get information about developers and their products/services anywhere other than inside apps or the App Store in order to think this is important.

    Third: Apple monopolizes app distribution because iOS/iPadOS and iPhone/iPad hardware are their own IP. That formula has been around for decades and was never previously considered to be anti-competitive since there is a high degree of difficulty in achieving success with it commercially. Think of all the various video game consoles that have either flopped or been unable to maintain viability in the long run. Think of Microsoft's attempt at a smartphone. It's not a magic formula for market dominance. Apple does have limits for what it allows to be sold in the App Store but that is true of any store...digital or brick/mortar. For the most part though, it's really the app developers that choose whether or not to provide their apps on iOS. Example: Microsoft made a big stink about its game streaming app not being allowed on the App Store but they had never previously ported 1st party games to the App Store either. They preferred to limit their own gaming apps to Windows/Xbox.

    Fourth: Requiring access to APIs across the board is kind of an odd stance since not every API can be linked to market competition. I can see how it makes sense for something like NFC/Wallet or the browser engine aspect, i.e., targeted situations. This seems like a big overreach on the part of the EU similar to the third point above.  
    Great points. 

    No one goes to target or wal mart to find information about what else is available from a handbag maker - or if there are any vendor-specific sales better than what’s at that brick and mortar store. 

    They use the internet, advertising in tv, radio, direct mail, etc. 

    when you go to a Mercedes dealership, they don’t have to post up signs telling you that a certain bmw can be had cheaper for similar horsepower, etc. 

    in the smartphone, you have the whole internet at your disposal. People know what search engines and websites are. Sheesh. It’s not kindergarten where you don’t know something unless it’s in front of you at all times. 

    It’s really quite embarrassing that the eu is forcing a tech company to divert customers to vendors own separate stores -inside their own store. 

    It’s a solution looking for a problem and has indeed become the problem. 

    Brick and mortar stores have digital storefronts/apps. To be fair, that’s a digital market and would need to force them to have a sign next to the Kilauea bananas item in the apps that directed them to Klause’s stall down the street where he sells cheaper because of less overhead. It’s the height of stupidity. 
    radarthekatpscooter63
  • Reply 130 of 170
    hexclockhexclock Posts: 1,280member
    The EU is an extortion racket. Change my mind. 
    The US is a violent force destabilising peace across the world to suit its own ends. Change my mind.
    Fine, handle the Ukraine matter yourselves then. 
    9secondkox2radarthekat
  • Reply 131 of 170
    thrang said:
    Intentionally omitting features as retaliation?  Yeah, Apple is gonna LOVE the multi-billion fine for this little stunt.

    The EU is done playing.  Apple will behave, or they will PAY.
    Hahahaha. Pay what? They will now fine them for NOT releasing a product or service into their geography because they do not want to run afoul of rules they disagree with and could impact user privacy?

    Think about how faulty your logic is.

    The faster the EU toss Vestager and the commission they better they will be.


    Just when will Vestager demand that Apple turn over complete control of all products to the her/the EU?
    Her comments reflect a philosophy that security of products are not a valid reason in development.

    9secondkox2williamlondon
  • Reply 132 of 170
    mejsricmejsric Posts: 153member
    Intentionally omitting features as retaliation?  Yeah, Apple is gonna LOVE the multi-billion fine for this little stunt.

    The EU is done playing.  Apple will behave, or they will PAY.
    imagine Apple pulls out in EU

    EU: How dare you not selling iPhones, you will be fined!
    9secondkox2radarthekat
  • Reply 133 of 170
    longfanglongfang Posts: 489member
    The EU is an extortion racket. Change my mind. 
    The US is a violent force destabilising peace across the world to suit its own ends. Change my mind.
    Nope. You have already made it up. Perhaps you would enjoy living in Ukraine under the benevolence of Vladimir Putin.
    Tell that to the countries the US has brought “freedom” to. 
    radarthekat9secondkox2muthuk_vanalingamspheric
  • Reply 134 of 170
    davidwdavidw Posts: 2,081member
    This talk about the EU attacking American companies is rather silly. The EU legislation is targeting the behaviour of mobile OS strategies and when it comes to mobile phones on sale in the world, who are by far the main suppliers of mobile operating systems and associated apps? Google and Apple . Any European companies? No. So the companies affected by definition will be American ones. They are not targeted because they are American but because the ones who between them probably control 99% of such OSs in the world are American. 

    If this legislation extends to PC OSs then it’s the same thing - Apple and Microsoft … who also happen to be American. Are any European OSs offered for sale to any degree on computers in the world? No.

    It’s a bit of a persecution complex to see this from an “anti American” perspective as there are no EU companies against which to make a point of comparison.
    The DMA from the get go was drafted to only include the big 5 US tech. All the thresholds were established to exclude any other companies, especially the ones in the EU. The reason why there are no EU gatekeepers under the DMA is by design, not because there just happen to no EU companies being anti-competitive.



    “Let’s focus first on the biggest problems, on the biggest bottlenecks. Let’s go down the line — one, two, three, four, five — and maybe six with Alibaba,” he said to the Financial Times. “But let’s not start with number 7 to include a European gatekeeper just to please [US president Joe] Biden,” he added.<

    There was a study done that analyzed how the EU arrived with the criteria and thresholds, that separates companies that are to be regulated by the DMA (Gatekeepers)  and those that aren't. And it was determined that the criteria and threshold appears to had been established, after the EU determined what companies they wanted to be regulated by the DMA (Gatekeepers). The study could not find any anti-competitive reasons why a company must have over certain market cap, over a certain amount of active monthly users, must operate 2 core platforms, etc., in order to fall under the DMA, except to exclude the ones that the EU don't want to fall under the DMA. The study could not find any research done by the EU to come up with these criteria and thresholds as the boundary for anti-competitiveness. The DMA was never meant to "level the playing field" in the EU. It's meant to give EU companies a home court advantage. 

    And this type of thinking by the EU didn't just happen with the DMA. This article is from 2007.


    >This strategy, it claims, will help European businesses beat their rivals abroad since it “works to the advantage of those already geared up to meet these standards”.<

    This was later labeled ...... "The Brussels Effect" in 2012.













    edited June 29 radarthekat9secondkox2williamlondonAzzbeowulfschmidt
  • Reply 135 of 170
    tmaytmay Posts: 6,430member
    longfang said:
    The EU is an extortion racket. Change my mind. 
    The US is a violent force destabilising peace across the world to suit its own ends. Change my mind.
    Nope. You have already made it up. Perhaps you would enjoy living in Ukraine under the benevolence of Vladimir Putin.
    Tell that to the countries the US has brought “freedom” to. 
    Now you're just asking to be told to fuck off.

    Of course, I'll let someone else tell you that.

    the answer is;

    All of Europe,

    Most of the Pacific that was occupied by Japan.

    Japan, and later, South Korea, and after many decades, Taiwan. 

    There's likely more, but, you are too fucking wrapped up in your ideology to actually comprehend what "freedom" is.

    It isn't hard to guess that you live in one of those BRIC countries, but you certainly are too timid to let us know which....

    BTW, if you are posting here, you are taking advantage of our freedom as defined by our internet. I certainly wouldn't be able to post "Xi is a totalitarian" if I actually lived in the PRC.

    Xi is in fact a totalitarian, and is directly responsible for the economic downturn that we are seeing in the PRC.

    https://foreignpolicy.com/2021/04/10/china-xi-jinping-totalitarian-authoritarian-debate/

    Yes, You Can Use the T-Word to Describe China

    China is governed by a totalitarian regime. Why is that so hard to say?


    edited June 29 9secondkox2radarthekat
  • Reply 136 of 170
    9secondkox29secondkox2 Posts: 2,891member
    tmay said:
    longfang said:
    The EU is an extortion racket. Change my mind. 
    The US is a violent force destabilising peace across the world to suit its own ends. Change my mind.
    Nope. You have already made it up. Perhaps you would enjoy living in Ukraine under the benevolence of Vladimir Putin.
    Tell that to the countries the US has brought “freedom” to. 
    Now you're just asking to be told to fuck off.

    Of course, I'll let someone else tell you that.

    the answer is;

    All of Europe,

    Most of the Pacific that was occupied by Japan.

    Japan, and later, South Korea, and after many decades, Taiwan. 

    There's likely more, but, you are too fucking wrapped up in your ideology to actually comprehend what "freedom" is.

    It isn't hard to guess that you live in one of those BRIC countries, but you certainly are too timid to let us know which....

    BTW, if you are posting here, you are taking advantage of our freedom as defined by our internet. I certainly wouldn't be able to post "Xi is a totalitarian" if I actually lived in the PRC.

    Xi is in fact a totalitarian, and is directly responsible for the economic downturn that we are seeing in the PRC.

    https://foreignpolicy.com/2021/04/10/china-xi-jinping-totalitarian-authoritarian-debate/

    Yes, You Can Use the T-Word to Describe China

    China is governed by a totalitarian regime. Why is that so hard to say?


    Some weirdos forget that the popularity of hating on the USA for fake reasons has been over for at least a decade. 

    The USA is the greatest country on the planet for many reasons (one of them being a structure that supports the rise of amazing pioneers like Apple) Perfect? No. Great? You bet. 

    radarthekat
  • Reply 137 of 170
    I’m trying to understand the logic of this. Apple creates a feature for its products that no other company can fully replicate. This makes these products more desirable. Then a government wants to force Apple to make the service they invented available to its competitors to use and replicate and profit from? And when Apple says it will not release this service in the region trying to enforce this requirement, they threaten to fine said company for NOT wanting to be forced to give away their technology? Do I understand correctly? Talk about wanting to have your cake and eat it too. Why would any large company work to come up with new ideas, ever, if they’re going to be forced to give them away?

    You can’t have it both ways.
    tmayradarthekat9secondkox2williamlondonAzz
  • Reply 138 of 170
    avon b7 said:
    avon b7 said: It's all completely unnecessary on Apple's part. Why not simply ask the EU and wait for a reply? 
    That's what they're doing: putting the new AI features on hold while they communicate with the EU per the DMA requirements. Note that Apple was in communication with the EU about the anti-steering changes in the DMA and now the EU is saying there's something wrong with what Apple did. 
    What was unnecessary was the need to make a fuss out of things. Totally unnecessary. 

    If they had simply asked and waited for a reply we wouldn't even be talking about this now. No one would have brought the question up in the first place. Vestager wouldn't have said anything. 

    But no, Apple decided to FUD things up. 

    That's their call but it's pretty foolish, petty and probably won't help in the bigger scheme of things. 

    Apple’s going for friction so... so be it. 


    Except these features are due to come out shortly and likely, these discussions won’t produce a resolution by that time. Apple is ensuring that the people in the EU have the right expectations when the next OSs are launched.
    radarthekat9secondkox2Azz
  • Reply 139 of 170
    radarthekatradarthekat Posts: 3,872moderator
    blastdoor said:
    blastdoor said:
    blastdoor said:
    Every time I read one of these EU stories I try to think about what Apple should do to deal with this situation. It’s tempting to say Apple should just leave, but it doesn’t make sense to leave money on the table.

    They won't be leaving money on the table by pulling out of the EU. First, the EU is just a fraction of what Apple classifies as "Europe" (which includes the Middle East and at least parts, if not all, of Africa), and obviously doesn't include European countries not in the EU, such as the UK and Switzerland. The fines the EU is threatening far eclipse the value of the EU as a market. Second, if EU rules force Apple to cripple, compromise or otherwise dumb down their products, that makes them less competitive in the rest of the world. There is at this point almost no upside for Apple to release anything in the EU and plenty of downside, not to mention all the resources wasted "negotiating" with EU bureaucrats who are not acting in good faith and are making up the rules as the go and changing them retroactively.

    So, what exactly is the downside for Apple to simply pull out of the EU until there is a more favorable business climate there? I can't see any upside to staying at this point.
    I’ve read that the EU represents about 7% of Apple’s revenues. That’s almost $30 billion a year. I see no reason to walk away from that if you don’t have to. 

    Note that my suggestion to create a subsidiary is meant to create EU-specific (lobotomized) versions of apple products to meet the needs of Eurocrats. 

    The question is — can Apple make money selling lobotomized products? Since everyone else also has to sell lobotomized products in the EU, it’s possible that they can. But if it turns out they can’t, then sure — leave. But I think it makes sense to try first. 

    Companies that don’t try to do hard things end up like IBM — slowly leaving every market that seems too hard to fight for.
    IBM has a PE under 20, meaning it’s more profitable per share than Apple  
    AMC Networks (AMCX) has a PE of 2.7
    NVDA is 72.7

    What do you make of that?
    IBM has a bright future in AI and quantum computers, and a vibrant business in its Redhat subsidiary and in other lines of business.  I’m comparing companies that are the future of some important segment, which Apple, NVidia and IBM all qualify.  I didn’t include Ford, for example, with its 13 PE because it doesn’t qualify on the more important comparison criteria I mentioned above.  So your reference to an NVDA versus AMCX comparison is not germane.  

    If you want to know how I choose investments just read this blog post I wrote two years ago.  I used the criteria within to choose half a dozen stocks then, listed in the post, that have all at least doubled since, including Nvidia, then at around $156 (pre-split).  If you disagree with the criteria I laid out then you can make your argument here.

    Take out the space (sad face emoji) after https to create a link.  

    https
    ://carlwithacamera.wordpress.com/2022/07/03/how-i-chose-tesla-implications-for-your-next-investment/
    edited June 30
  • Reply 140 of 170
    IreneWIreneW Posts: 305member
    tmay said:
    longfang said:
    The EU is an extortion racket. Change my mind. 
    The US is a violent force destabilising peace across the world to suit its own ends. Change my mind.
    Nope. You have already made it up. Perhaps you would enjoy living in Ukraine under the benevolence of Vladimir Putin.
    Tell that to the countries the US has brought “freedom” to. 
    Now you're just asking to be told to fuck off.

    Of course, I'll let someone else tell you that.

    the answer is;

    All of Europe,

    Most of the Pacific that was occupied by Japan.

    Japan, and later, South Korea, and after many decades, Taiwan. 

    There's likely more, but, you are too fucking wrapped up in your ideology to actually comprehend what "freedom" is.

    It isn't hard to guess that you live in one of those BRIC countries, but you certainly are too timid to let us know which....

    BTW, if you are posting here, you are taking advantage of our freedom as defined by our internet. I certainly wouldn't be able to post "Xi is a totalitarian" if I actually lived in the PRC.

    Xi is in fact a totalitarian, and is directly responsible for the economic downturn that we are seeing in the PRC.

    https://foreignpolicy.com/2021/04/10/china-xi-jinping-totalitarian-authoritarian-debate/

    Yes, You Can Use the T-Word to Describe China

    China is governed by a totalitarian regime. Why is that so hard to say?


    Some weirdos forget that the popularity of hating on the USA for fake reasons has been over for at least a decade. 

    The USA is the greatest country on the planet for many reasons (one of them being a structure that supports the rise of amazing pioneers like Apple) Perfect? No. Great? You bet. 

    And somehow, You The People of this greatest country decided that Trump and Biden are the two persons most suitable to rule the land?

    Makes sense.
    muthuk_vanalingamsphericwilliamlondon
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