BMW shuns Apple's 'iOS in the Car' to stick with its own technology [u]

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Comments

  • Reply 121 of 164
    totemstotems Posts: 17member
    Ford Falcon XR6 Turbo, Australian car, puts any German car to shame. Absolute weapon
  • Reply 122 of 164
    macosrmacosr Posts: 12member
    As a current owner of two BMW cars I actually don't want this integration. I'm happy with the direction BMW has gone with I drive and how they have integrated phones. I wonder how many people complaining actually have the technology package on their cars. My wife's 2013 535 is great. Integrates with pandora on her phone and she loves it.

    Here is the direction that BMW is going...

    http://www.f30post.com/forums/showthread.php?t=849540

    I'm actually waiting on ordering an M6 so I can get these updates along with the new touch I drive that's coming in the 2014 model.
  • Reply 123 of 164
    solsunsolsun Posts: 763member

    Quote:

    Originally Posted by MacOSR View Post



    As a current owner of two BMW cars I actually don't want this integration. I'm happy with the direction BMW has gone with I drive and how they have integrated phones. I wonder how many people complaining actually have the technology package on their cars. My wife's 2013 535 is great. Integrates with pandora on her phone and she loves it.



    Here is the direction that BMW is going...



    http://www.f30post.com/forums/showthread.php?t=849540



    I'm actually waiting on ordering an M6 so I can get these updates along with the new touch I drive that's coming in the 2014 model.


     


    I have the technology package on both my 2013 and my partners 2011 BMW and find both the iDrive and ConnectDrive services and app to be severely lacking with poor UI's and horrible voice recognition..    I'd take Siri and Apple's built in iOS integration in a heartbeat were it available.   Furthermore, as much as we love our Bimmers, integration with Apple devices is the single most important 'interior' feature for me.   I would go with an Audi when my lease renews if BMW doesn't adopt iOS integration and other manufacturers do.  

  • Reply 124 of 164
    wisdomseedwisdomseed Posts: 141member
    If they want to do something, they should integrate it into public transportation so I don't miss my stop because I fell into that weird transit sleep, listening to NPR again.
  • Reply 125 of 164
    cpmccpmc Posts: 2member
    I'm a BMW owner and I like and use the iDrive. My iPhone and iPod are fully integrated. Compared to other cars I looked at before I bought my BMW, I think the iDrive is well ahead of the touch-screen systems in most other brands. Is the iDrive perfect? No, there's lots of room for improvement. But I'm pretty sure Apple's iOS is not the answer. Good for iPhones? Totally. But car systems?
  • Reply 126 of 164
    tallest skiltallest skil Posts: 43,388member
    cpmc wrote:
    [post]

    BMW marketing department, please leave.
  • Reply 127 of 164
    This is why I lease cars, technology packages are way behind not to mention miles per gallon, $3000 batteries that need replacing, bending over at the dealer for service & repairs
  • Reply 128 of 164
    VW, Porsche, Audi & Ducati. also Lamborghini?
  • Reply 129 of 164
    A turn of the key and off I go.
    Bluetooth really needs to be 100% the norm.

    That way its immediate and even future proof, OS software allowing.
  • Reply 130 of 164

    Quote:

    Originally Posted by krreagan View Post



    WHAT!!! no BMW???? This totally sucks!... Oh never mind! who cares, BMW's are just overpriced dick magnets anyways.


     


    Quote:

    Originally Posted by leewalker10 View Post



    What about Audi??


     


    Quote:

    Originally Posted by thataveragejoe View Post


    I was more surprised to not see the world's largest automaker: Toyota.



     


    No problem, Apple fans, Red Green has worked out how to attach any Apple iDevice to the dash of these autos, including existing older models. What I found most exciting is old Red and the boys from the Possum Lodge have even been able to integrate the iMac (any size screen) into your auto dashboard as well. The conversion kit is really economical because they will pass along the bulk pricing discounts for the duct tape.



  • Reply 131 of 164
    ash471ash471 Posts: 705member

    Quote:

    Originally Posted by jr_b View Post


    Obviously you have never driven a BMW car w/sports suspension.  I owned one.  The car handle like no other car I've ever owned.  The electronics sucked.  I admit, I've driven several regular BMWs.  None of them handled as well as the one I owned.  



    I drive BMW.  Best bang for the buck when it comes to the mechanical side of things.  If you're driving 80 mph and want to go 120 mph, your're there in seconds.  The car stops and turns on a dime as well.  


    Every BMW owner I know, including myself, just deals with the sucky electronics.  Apple should be glad BMW said no because BMW would undoubtedly screw up the implementation.  BMW is as bad at electronics as they are good at machining. 

  • Reply 132 of 164

    Quote:

    Originally Posted by WisdomSeed View Post



    If they want to do something, they should integrate it into public transportation so I don't miss my stop because I fell into that weird transit sleep, listening to NPR again.


    Solution: Ask Siri to set a GPS alarm. Works for me...

  • Reply 133 of 164

    Quote:

    Originally Posted by Totems View Post



    Ford Falcon XR6 Turbo, Australian car, puts any German car to shame. Absolute weapon


    Absolutely!  "See your Ford dealer and get a good Falcon!!!"

  • Reply 134 of 164
    haggarhaggar Posts: 1,568member


    This is so funny.  When people complain about prices of Macs compared to PCs, the Mac defenders always use some sort of BMW vs. Ford comparison to justify the Mac's higher price.  Now these same Mac defenders are trashing BMW!

  • Reply 135 of 164
    ed17331ed17331 Posts: 20member
    I took the letter pored by solsun (thanks ;-) and customized it for my own situation. Here is my version (below) sent to [email protected]

    Dear BMW,
     
    As a current owner of a 2002 BMW 325i Sedan looking to upgrade in the near future, I was very disheartened to learn that BMW has no plans to join the 14 other auto-makers in incorporating the newly announced Apple "iOS in the Car" and instead plans to stick with it's own technology.
     
    (see article on appleinsider.com)
    BMW shuns Apple's 'iOS in the Car' to stick with its own technology

    After having driven many American and Japanese car makes in the past, I recognize the superior performance of BMW cars as driving machines, and I love my 325i (with sport package) for that; however, since 2002 the user interface and integration of navigation, phone, radio and other on-board electronic control features has grown exponentially more important to new car buyers (of all brands).

    The iDrive and ConnectedDrive interfaces in todays BMW cars are severely lacking in ease-of-use,  intuitiveness, and functionality (despite years of refinement by BMW), and pale in comparison to Apple's proposed iOS integration solutions.

    For me personally, being connected to my Apple devices is the single most important interior feature for any vehicle I own, and failure to incorporate Apple's brand new solutions would, WITHOUT A DOUBT, impact my decision to choose a BMW vehicle again when I upgrade.  

    While the announcement that Apple's Siri hands-free voice control will be integrated in all 2014 BMW products is an encouraging step in the right direction, this is not nearly sufficient.  We customers need tight iOS integration and the already familiar intuitive user interface it brings.

    If you do the market research, I am sure you will find that there is significant overlap between the type of people who appreciate the ultimate driving machine and those who appreciate the elegance and intuitive UI of iOS from Apple.  BMW would be wise to exploit the opportunity to expand its customer base by attracting millions of Apple enthusiasts as potential new customers by leading the way with an aggressive strategy of iOS integration into future vehicle design.
     
    Please reconsider your decision not to join other car makers (14 and counting at present) in bringing iOS integration to your otherwise excellent products.
     
    Best Regards,
    ---(name, address, and phone info redacted)

    Sent from my iPhone 4s
    (...and not from my BMW 325i)
  • Reply 136 of 164
    pretzpretz Posts: 7member
    BMW make pretty good cars, but they should tap into the expertise of people who are specialists in information interface. Given the choice between an IOS-equipped Mercedes and a similar, but i-Drive BMW I would take the Merc. On my current, late model BMW I had to buy a $150 BMW cable adaptor to plug in my iPhone - ands while the Bluetooth phone works well there is no option for Bluetooth audio.

    At the very least, car manufacturers should give customers the option of iOS, Android or their own proprietary info systems - just like they give a choice of engines.
  • Reply 137 of 164
    tallest skiltallest skil Posts: 43,388member
    haggar wrote: »
    This is so funny.  When people complain about prices of Macs compared to PCs, the Mac defenders always use some sort of BMW vs. Ford comparison to justify the Mac's higher price.  Now these same Mac defenders are trashing BMW!

    It'd be funny if what you were saying was true, anyway.
  • Reply 138 of 164
    solsunsolsun Posts: 763member

    Quote:

    Originally Posted by CPMC View Post



    I'm a BMW driver and I love the iDrive and my iPhone and iPod integration and the ability to vocally make a call or change my radio station or start the nav system. These only take a couple seconds. But we cannot get or send e-mail or text messages and I couldn't be more pleased by that. The study released today shows that hands-free text and e-mail hearing and voice sending of same are a huge and lengthy distraction that cause people to run stop signs and red lights, drift out of their lane and fail to brake in time in crammed traffic conditions, and in general have a 30% greater chance of causing or being in an accident. BMW has taken a stand on this and I complement them for making the safe choice. All of you who want the iOS on your connected iDrive or in any other brand you drive, please do not drive near me. Those posters who complain about BMW's iDrive system and call it awful suggest to me they have not taken the time to read their manuals. Once my iPhone was synched, pressing the talk button and telling the system what I want it to do is the easiest thing in the world. I''ve never experienced this ease in any other car, those few that have this feature. Most will let you make a phone call by voice activation but everything else is done through a touch screen which has to be about the most distracting thing I've ever seen put into any car. It forces you to look away from the road for several seconds to find your choice and remove a hand from the wheel to touch a button on the screen, maybe push two or three buttons to get to the selection you're trying to find. That's about as unsafe as it gets.


     


    Ok BMW marketing, I'll bite.  


     


    Agreed, touching the screen is as unsafe as it gets... That's all the more reason to adopt Apple's "iOS in the car."


     


    Plain and simple, iDrive is awful (yes I've read the manual,) although I do agree with you that pressing the talk button and telling the BMW system what you want it to do is easy, the problem is the technology in the system stinks and never gets things right, unlike Apple's excellent SIRI.  


     


    Furthermore, you said yourself you make hands free voice calls, so why exactly do you feel that hands free dictation of a text is so dangerous and and hands free voice calling isn't??   Whether you are talking to a person or a computer,  IT'S THE SAME THING!  

  • Reply 139 of 164
    jack macjack mac Posts: 92member
    Subaru is also not on the list. They have however been selling 2012 and 2013 models as if they were iPhone ready but they really are not. It is a total misrepresentation of the facts. Through their system you cannot get the iphone to understand voice command. Instead you have to make a direct voice command into your iphone to get it to work. Talk about not being hands free. You only find out after you have purchased the car and realize WTF it doesn't work as represented. It is all over the Subaru forums.
  • Reply 140 of 164
    rattusrattus Posts: 4member
    The author forgot to add the modifier "universally reviled" before iDrive.
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