Consumers reluctant to spend above $700 for Apple tablet - study

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  • Reply 61 of 162
    richlrichl Posts: 2,213member
    Roll on 27th January so that these ridiculous guessing games will come to an end.
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  • Reply 62 of 162
    It's really pretty simple. There is no market out there for a $1,000 device that has less functionality than your typical laptop. No matter what cool features are built into the thing, people in large numbers are simply not going to spend $1,000 on the thing. Period. End of Story.



    I mean it's not like there is widespread dissatisfaction with the laptop form factor. Truth is, most people love using them. The only reason netbooks have sold so well is price.



    You have to know that for many $1,000 would mean having to choose between the tablet and a traditional laptop and you have to figure that the tablet's limitations would cause it to be the loser in that struggle nine times of 10. On the other hand, if this device were perceived as a cool companion to a laptop, which it would be if the top configuration came in at around $700 and a model closer to $500 were an option, the product would be a sales hit, assuming Apple does the usual and comes up with a very-easy-to-use, well-designed product.



    The insistence on the tablet being a 10-inch unit is rather substantial but I still think a 7-inch tablet would make a lot more sense. Better battery life, more portability, lower cost. There are a lot of good reasons to not go to a larger form factor. But we'll just have to wait and see what Apple has conjured up.
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  • Reply 63 of 162
    pmzpmz Posts: 3,433member
    Quote:
    Originally Posted by solsun View Post


    Has Apple released any official statements regarding this future product?? NO?? Then you are guessing, that is all there is to it.. Call it an educated guess if you must.. It's still guessing.



    Guessing is also sometimes known as assuming, and you know what they say about people who assume.



    I'm not so sure that's right. Apple has likely been the original source for some of the rumors. I'm pretty convinced they have a controlled leak going that is a hype machine unlike any other.
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  • Reply 64 of 162
    ktappektappe Posts: 830member
    Quote:
    Originally Posted by anantksundaram View Post


    Can't wait for the moaning and groaning to start at exactly 11:00:01 PST on the 27th of Jan!



    It won't take that long. One of the fun things to do during SteveNotes is to watch AAPL plummet as his presentation proceeds. It usually takes its first hit about 5 minutes in and by the time he's done it's down by double digits.
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  • Reply 65 of 162
    solsunsolsun Posts: 763member
    Quote:
    Originally Posted by pmz View Post


    I'm not so sure that's right. Apple has likely been the original source for some of the rumors. I'm pretty convinced they have a controlled leak going that is a hype machine unlike any other.



    I would suspect you're probably right... But then again, I'd just be guessing..
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  • Reply 66 of 162
    Quote:
    Originally Posted by ktappe View Post


    It won't take that long. One of the fun things to do during SteveNotes is to watch AAPL plummet as his presentation proceeds. It usually takes its first hit about 5 minutes in and by the time he's done it's down by double digits.



    Then by all means, you must invest all of your money in short AAPL orders the day before.
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  • Reply 67 of 162
    cory bauercory bauer Posts: 1,286member
    Quote:
    Originally Posted by Zep View Post


    i think people taking part of the poll assumed it was similar to a netbook, except its all touch.



    thats more or less what i equate it to and i figure other people have a similar idea.



    That seems to be the hole in Apple's product line-up that a tablet would fill nicely, but if it can't function as one's sole computer (like a netbook can) then it's just an expensive accessory to one's already-expensive computer. And based on reports that it has no connectivity beyond that of an iPod, it seems that would be the case. That's the same problem that makes the MacBook Air a poor-selling product.



    Quote:
    Originally Posted by extremeskater View Post


    At 700.00 this would tell me this is nothing more then a larger version of an iPod Touch seeing the 64gb version of the Touch goes for 400.00.



    That's really all it is.
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  • Reply 68 of 162
    What a genius these folks are by doing a survey on a product they know nothing about, especially it's functionality and intent.
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  • Reply 69 of 162
    solsunsolsun Posts: 763member
    Quote:
    Originally Posted by extremeskater View Post


    I dont' know 700.00 seems low to me. At 700.00 this would tell me this is nothing more then a larger version of an iPod Touch seeing the 64gb version of the Touch goes for 400.00.



    Even the new netbook Windows based Tablets with a 10.1 screen are going for 550.00.



    Amazon Kindle DX is 9.7 inches, has a black and white non-touch display, and does one thing, acts as an e-reader.. It sells for $489.
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  • Reply 70 of 162
    intenseintense Posts: 106member
    the iphone 3gs is $799 canadian without a contract.

    How can the tablet be lower in price ?!
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  • Reply 71 of 162
    "We can't build a $700 tablet that isn't junk".



    You heard it here first.



    That said, what WILL turn buyers off is a mandatory wireless subscription. Either give the tablet WiFi, or have the subscription be optional.
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  • Reply 72 of 162
    cory bauercory bauer Posts: 1,286member
    Quote:
    Originally Posted by mdriftmeyer View Post


    What a genius these folks are by doing a survey on a product they know nothing about, especially it's functionality and intent.



    Everyone knows it'll do more than an iPod, but less than a MacBook. Since we know a MacBook only costs $999 and an iPod Touch costs as little as $199, I think people can knowingly conclude what they'd be willing to pay for a device somewhere in the middle.
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  • Reply 73 of 162
    Quote:
    Originally Posted by Cory Bauer View Post


    Everyone knows it'll do more than an iPod, but less than a MacBook.



    Except, nobody really knows what it will do at all. Some people only think they do.
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  • Reply 74 of 162
    Quote:
    Originally Posted by Quadra 610 View Post


    Bull.



    Once they see this thing they'll line up, wallets open. If Apple can sustain record Mac sales in a garbage economy, they can sustain sales of the Jesus Slate.




    Jesus didn't have a slate. Moses did. Get it right!
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  • Reply 75 of 162
    Quote:
    Originally Posted by extremeskater View Post


    I dont' know 700.00 seems low to me. At 700.00 this would tell me this is nothing more then a larger version of an iPod Touch seeing the 64gb version of the Touch goes for 400.00.



    Even the new netbook Windows based Tablets with a 10.1 screen are going for 550.00.



    And what exactly would be so wrong with a Touch that has a larger screen?



    The Touch now serves as a reader, browser, organizer, gaming platform, and media player. Every one of those activities would be more enjoyable on a larger screen.



    Where's the downside?



    Apple kind of set this up back when it held it's presser for the Touch update, emphasizing that it has evolved into a pocket computer. Bringing out a version with a larger screen is a no-brainer next step in this line's evolution.



    If I were Apple, I wouldn't even separate this unit from the iPod family, calling it the iPod whatever, as opposed to implying that it's a whole new sort of device. After all, it's not as if Apple has given any details regarding what it's going to present on Wednesday. If there was major disappointment over the fact that what we get is a larger Touch, Apple could correctly point out that it never did promise otherwise. In fact, it has promised absolutely nothing beyond being ready to unveil its latest creation. Apple can't be taken to task over rumours. Some will try but that would be exceedingly lame.



    Bottom line is that a line of larger Touch-like devices ranging from about $500 up to around $700 would sell rather well. Hence, the question isn't why would Apple serve up such a product, the question is, why wouldn't Apple go there?
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  • Reply 76 of 162
    But what if the iTablet walked your dog? How much money would people pay then? What if it could compute Pi? What if it could compute the unification theory? What if it could scratch the unreachable parts of your back?



    My point is.. this device is worth, as much as the thing does.
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  • Reply 77 of 162
    palegolaspalegolas Posts: 1,362member
    it's crazy. It's gonna be $499.
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  • Reply 78 of 162
    Quote:
    Originally Posted by monstrosity View Post


    But what if the iTablet walked your dog? How much money would people pay then? What if it could compute Pi? What if it could compute the unification theory? What if it could scratch the unreachable parts of your back?



    My point is.. this device is worth, as much as the thing does.



    Well stated. This site is dominated by gearheads who view technical specifications as the only true measure of value.
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  • Reply 79 of 162
    Quote:
    Originally Posted by Quadra 610 View Post


    You might as well explain.



    You are speaking for yourself when you say that the study is 'bull'. You might not think over $700 is an issue, but I think you will find you're the outlier not the norm. People can justify a phone for $200, spread out over two years works out to be less than $10/month (ignoring the cell fee of course). But the same could be said for the Touch.



    As someone else has already stated, the iPhone was only a real hit when it dropped in price, not when it was $600. If they kept that price, do you think they would have sold the millions that they have sold now?





    I'm not saying they won't sell it for that amount of $$, but if it is that price or more, don't look for it to be a generally adopted device, think ATV.
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  • Reply 80 of 162
    antkm1antkm1 Posts: 1,441member
    I'd have to say i agree about the price point. I'm pretty on-the-fence about this tablet. It really all depends on the UI. If it's a glorified ipod touch, then i wouldn't spend more than $499. If it's a MacTablet with a modified OSX, then perhaps $699. Honestly, if it's more like a netbook, the UI better be really good for typing, because if the rumors of it having a touch version of iLife and iWork are true, typing on a tablet will come with great difficulty. and if that's the case. I'll be waiting for a MacNetBook Air. Which means i will probably be waiting a loooong time.
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