Samsung planning Galaxy phone with wrap-around display for 2014 launch

Posted:
in iPhone edited January 2014
Samsung is said to be developing a new device for launch in 2014 with a flexible display that envelops the device's edges, allowing users to read messages when the device's main display is at a non-viewable angle.

Samsung Youm concept device
A Samsung concept device featuring Youm display technology


The three-sided display will be manufactured using a new iteration of Samsung's proprietary Youm OLED displays, according to a new report published Friday by Bloomberg. The publication's sources were mum on a release date, but intimated that it could hit shelves as soon as the second half of 2014.

Samsung showed off a prototype of such a device during the company's keynote address at January's CES trade show in Las Vegas, where they also introduced the display technology that is said to form the foundation of the new smartphone.

Youm is a flexible OLED technology that uses plastic, rather than glass, as a substrate for the display's transistors. Samsung has said that the current generation of 5.7-inch Youm panels --?which many believe power the company's recent Korea-only Galaxy Round smartphone -- are just 0.12 millimeters thick.

Curved displays are a growing trend in smartphones, but it remains to be seen whether the trend is here to say. So far, only companies that also have a manufacturing interest in flexible display technology --?namely Korean conglomerates Samsung and LG --?have released devices with the feature, and even then only in the companies' home market of South Korea.

Apple is also said to be exploring devices with curved glass displays, but the technology's real future may lay with wearable devices like Apple's rumored "iWatch," which many believe will make use of flexible displays to wrap around users' wrists.
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Comments

  • Reply 1 of 106
    sorry but did I somehow end up at samsung insider?
  • Reply 2 of 106
    The geek in me says that's cool!
    The skeptic in me wonders how long that screen will last when it falls and impacts on it's side.
  • Reply 3 of 106

    ?Gimmick much?

  • Reply 4 of 106
    They still have no clue what to make using a flexible display. This has no additional utility for the user.
  • Reply 5 of 106
    rob53rob53 Posts: 2,648member
    @banana This is make fun of Samsung day. Looking at the photo, the rounded top edge takes away a decent portion of the front viewing surface possibly making it difficult to view normal things. In order for this "feature" to be worth anything, you'd need a thicker phone to see anything on the side when you can't see the front (as the lead paragraph mention). I'm not sure a case could be made to properly protect this phone unless it was glued to the back.
  • Reply 6 of 106
    Simple strategy: make everything that's possible, throw it at the customer, observe what sticks - and make more of those.
    A bit lame creativity wise, but possible if you have the money and resources.
  • Reply 7 of 106
    gustavgustav Posts: 826member
    Solution in search of problem.
  • Reply 8 of 106
    rogifanrogifan Posts: 10,669member
    More throwing shit at the wall to see what sticks. :lol:
  • Reply 9 of 106
    Quote:

    Originally Posted by Gustav View Post



    Solution in search of problem.

    sometimes innovation is that.

     

    Post-It Note Glue found a problem... (the original purpose was to find a 'permanent' non-toxic adhesive.)

     

    Viagra 'found' a problem;-)  (original trials were for hypertension... when that trial failed the Phase II male research subjects absolutely did not want to give back any of the pills).

     

    Minimally, it's like 3d printing... early production attemts drive manufacturing efficiencies downward.

     

    While I think this is silly (multi-touch nav over that much edge will be tricky at best)...  slightly curved outward (convex) to reduce glare or inward for more of a 'form fit' to face and pockets may be of some appeal.    a very slight convex arc on an iPad may provide better viewing angles and increase space inside and centered to improve center of mass and lower the perceived weight of a device.

     

    But all in all, I can't for the life of me 'want' what I'm seeing in the picture above.

  • Reply 10 of 106
    I just want a phone implanted in the back of my hand although the thought of sticking a charging cable up my ass is not at all appealing.
  • Reply 11 of 106
    zoetmbzoetmb Posts: 2,587member

    What's the point?   In the concept, the part of the screen that bends would normally be flat.  It's not like it really goes around the sides.    It just takes screen area away from the front, rather than adding it.     

     

    A wrap-around screen might make sense if it truly wraps around the entire phone.    You'd do certain type of activities on the front and certain on the back.    But the phone would have to know which side you're looking at so that it ignored touches on the other side.

     

    Or, there'd be an easy way of unwrapping the screen, so you could have this really big screen when you wanted it that you would then push back closed around the phone when you weren't using it or didn't need it.   

     

    Personally, rather than a screen that bends for the sake of bending, I'd rather see a screen that goes fully to the front edge, at least along the long edges of the phone.  I think we'll see that within a year or two.

  • Reply 12 of 106
    gustav wrote: »
    Solution in search of problem.

    A problem looking for a solution.
  • Reply 13 of 106
    zoetmbzoetmb Posts: 2,587member
    Quote:

    Originally Posted by TzTerri View Post



    I just want a phone implanted in the back of my hand although the thought of sticking a charging cable up my ass is not at all appealing.

    It's not the electricity you have to be worried about, it's the radiation.

  • Reply 14 of 106
    jungmarkjungmark Posts: 6,870member
    sometimes innovation is that.

    Post-It Note Glue found a problem... (the original purpose was to find a 'permanent' non-toxic adhesive.)

    Viagra 'found' a problem;-)  (original trials were for hypertension... when that trial failed the Phase II male research subjects absolutely did not want to give back any of the pills).

    Both were developed for one problem but solved another problem. Totally different than this curved screen. It's not like pharma threw some chemicals together and then had a wide range of testing to see what it cures/resolves.
  • Reply 15 of 106
    apple ][apple ][ Posts: 9,233member

    This is a truly stupid idea, about as dumb as Samsung's flop of a watch.

     

    What use is the wrap around display on a phone, to allow people sitting to the left and right of you on a bus to more easily read your messages?

     

    Watching any sort of content on it will suck. Gaming will suck on it. Browsing will suck on it. Everything will suck on it.

     

    Not that long ago, TV's were curved, but that wasn't because it was a deliberate design choice, they had no other choice.

     

    There might be a usage for curved displays in certain products, but this phone gets two thumbs down from me.

  • Reply 16 of 106
    imatimat Posts: 197member
    Increased my opinion that Apple should start acquiring key Know how in displays after it did in CPU design. Screens (affordability and technology) have become key differentiating factors and represent most of the interaction one has with ANY Apple (or competing) devices. I think it is a strategic enough sector for Apple's present and future business that they should really look into it.
  • Reply 17 of 106
    lkrupplkrupp Posts: 9,480member
    Quote:

    Originally Posted by crysisftw View Post

     

    ?Gimmick much?


     

    Yep, this is what passes for innovation in the mobile (now commoditized) market. 

  • Reply 18 of 106
    nagrommenagromme Posts: 2,834member
    The Zoo Chimp model of "innovation": throw stuff at the wall and see if anything sticks.
  • Reply 19 of 106
    Apple's been rumored to be developing the same thing.

    I wonder if this is just an Apple head fake to have Samsung be the first to test the market and, if it fails for Samsung, well then,

    it couldn't happen to a nicer Korean chaebol.
  • Reply 20 of 106
    apple ][apple ][ Posts: 9,233member
    Quote:

    Originally Posted by pk22901 View Post



    I wonder if this is just an Apple head fake to have Samsung be the first to test the market and, if it fails for Samsung, well then,

     

    Even if it were to fail for Samsung, that would tell Apple nothing, just look at Samsung's horrible watch. That doesn't mean that Apple doesn't have a watch of their own that they will eventually release.

     

    Apple's execution would obviously be a million times better than anything that Samsung could do. Apple actually thinks about what they release, Samsung just releases random crap. And if the Samsung random crap product for this week fails, they'll just release another random crap product next week. 

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