williamh

StrangeDays said:

williamh said:

In general, Bergeron expresses that the development of the new MacBook Air presented a significant engineering challenge, more than what many people might realize. However, she emphasizes that Apple doesn't want customers to focus on those technical details.
"We don't even want people to consider that," she said. "We want to do everything that we can to make this experience great."

LOL LOL LOL   Every time Apple does some relatively little thing, we have to read about what it big deal it was.  Yeah, there were so many amazing challenges we had to overcome to make the screen 2 inches bigger.  It took a whole re-imagining of what 15 inches is.  All the engineering and other struggles.  The late nights.  The channeling Steve Jobs.  The ordering of bigger screens and consequent adjustments to a computer case.  I can't even imagine.  It's like sending people to Mars or building the pyramids.  We can't even comprehend how Apple's highly skilled and paid engineers were able to rise this challenge of doing a thing that Apple has done for years.  It's not just 2 inches, it's slightly more than 5cm, and that required careful study of the metric system.  .  We don't even want people to consider all this mundane work we are bragging about, just enjoy.

Spoken like a true ignorant. Reread: "the new MacBook Air presented a significant engineering challenge, more than what many people might realize."

I love how non-engineers just think all this stuff is super easy, barely an inconvenience, it just steps out of a clamshell fully formed like Aphrodite. As a software engineer we see constraints and compromises every day in our work, and we're just typing. I'm not a laptop engineer but I wouldn't doubt for a second that increasing the surface area of an extremely thin device has structural ramifications that must be addressed.

But you do you, it's all easy when you don't know what you don't know.

Yeah, I read that and I re-read that - thanks for the advice.  You are right - adding those two inches to a laptop was like designing and operating the Mars Rover.  I give Apple a lot of credit for lots of things - their stuff works great, the Vision Pro is going to be awesome to use - but not this.  I don't doubt for a second that there were issues that had to be addressed.  So what?  That's the job.  You are too easily impressed.

In general, Bergeron expresses that the development of the new MacBook Air presented a significant engineering challenge, more than what many people might realize. However, she emphasizes that Apple doesn't want customers to focus on those technical details.
"We don't even want people to consider that," she said. "We want to do everything that we can to make this experience great."

LOL LOL LOL   Every time Apple does some relatively little thing, we have to read about what it big deal it was.  Yeah, there were so many amazing challenges we had to overcome to make the screen 2 inches bigger.  It took a whole re-imagining of what 15 inches is.  All the engineering and other struggles.  The late nights.  The channeling Steve Jobs.  The ordering of bigger screens and consequent adjustments to a computer case.  I can't even imagine.  It's like sending people to Mars or building the pyramids.  We can't even comprehend how Apple's highly skilled and paid engineers were able to rise this challenge of doing a thing that Apple has done for years.  It's not just 2 inches, it's slightly more than 5cm, and that required careful study of the metric system.  .  We don't even want people to consider all this mundane work we are bragging about, just enjoy.

It might not be Apple’s plan but this thing could see good success if it provides a novel experience for watching porn.  

How can shipping be $200?

I thought this was going to be about the Apple-Silicon-Killer Intel Mediocre Lake chips that I read about elsewhere yesterday.  In any event, what the people behind the "Apple Silicon Killers" fail to appreciate is that the performance alone is not the Mac's killer feature.  People buy Macs because of the whole package - hardware/software/ecosystem (or marketing and they don't really know what they're buying - for many of us it's the whole package.)

Macs have been on 4 distinctly different processor architectures that have sometimes been best-in-class and sometimes not.  (Motorola 68k, PowerPC, Intel, and now Apple Silicon) If Intel, AMD, or anyone else made a processor that really made Apple Silicon obsolete to such an extent that some other Apple software/hardware/ecosystem advantages were muted, Apple could switch to it.