Japhey

AppleInsider said:

"The next job for Apple and other Big Tech, under the DMA is to open up its gates to competitors," he said. "Be it the electronic wallet, browsers or app stores, consumers using an Apple iPhone should be able to benefit from competitive services by a range of providers."

chasm said:

twolf2919 said:

StrangeDays said:

Kuo has absolutely no business insight into Apple strategy, pricing discussion, or decision-making. He only has leaking supply chain contacts. There’s zero way he can know what Apple is thinking strategically years in the future.

Correction: he's got supply chain insights/contacts *and* common sense.  The latter alone enables anyone to forecast dismal sales for a $3500 toy with no mass market use case- no matter how good the experience. 

I don’t recall any announcement by Apple that the Vision Pro is a “mass market” product on the scale of the iPhone. In fact, my recollection of the presentation was that it was pretty clearly aimed at the pro creator and developer markets — unless you also think the Mac Studio and Mac Pro are “expensive toys for the masses.”

There are plenty of people with disposable income who don’t fall in that category who may buy one for other reasons … it’s cheaper than an 85” TV, for example, and technically “bigger.” There always are such people.

But you appear to be completely ignoring the underlying concept behind the Vision Pro, which is spatial computing. Spatial computing won’t matter to the masses until closer to the end of the decade, but it is **vital** to start having and using tools to work with that concept in anticipation of the spatial AR glasses you and the rest of the consumer class are anticipating … and I think Apple made it as clear as they can without explicitly saying what their plans are that they believe spatial computing will fundamentally change some workplaces, work-from-home, and — eventually — real-world interaction.

Think about most of the revolutionary consumer devices — they often start HUGE, and eventually become small — like home computers. The Vision Pro is the tool that will give you those AR+ sunglasses you are wanting in a few years. The Mac Pro you’d never buy is the tool that makes the advanced weather forecasting and filmmaking end-products (to name but two examples) you enjoy on your TV or iPad.

I’d be surprised if Apple ever sells even a million Vision Pros, but **that’s not the device that will replace the iPhone.** It’s what the Vision Pro’s practical demonstration of the power of spatial computing that will bring us the products (like AR+ cellular-connected glasses) of the future*

* Actually, Peter Capaldi in Doctor Who already demonstrated the product that will replace the iPhone. Go have a look.

jfabula1 said:

I could care less, I don’t watch Prime video anyway 

tmay said:

Japhey said:

canukstorm said:

Japhey said:

rezwits said:

"we hope Apple may finally begin to take seriously." – author

Really?  "Finally" and "Begin"?  This culmination is well over 5 years in the making...
They didn't just begin, dude, gees...  To me the whole strategy of Apple's seems they have been lurking around the back, and are about to spring inside and go nuts on people!

I agree. They are building towards something, it’s pretty hard to dismiss now. But I wouldn’t call this a culmination just yet. But it definitely is a big next step. Looking forward a bit, and we can expect the next iPad Pro to gain the same abilities. I can’t wait till next spring for that! I also wish Apple would make a first party controller. Even if it was just something similar to a Backbone, I think Apple could really deliver a premium experience (Hall effect sticks, please)

???
What does this post mean? Are you agreeing with me? Disagreeing with me? Trying to give me information you think I don’t have already?

It appears to me that canukstorm is backing your argument up, and I agree with both of you. 

Take the win...